What Buyer Criteria Should You Know About?

Aristotle first came up with the concept of Modes of Persuasion (furnished by the spoken word.)

In this episode of The 2X Podcast, Bill Caskey takes this and modernizes it a bit to help you see the criteria you are being judged on. That might be nice to know, huh? There are four parts to it.

Suggestion: Have your notebook and pencil out so you can get full value of this episode.

Also mentioned in this podcast:

• Join my Facebook group, Going Pro!
• Subscribe to The 2X Podcast on iTunes
• Learn more about The 2X Group – Mastermind