Selling By the New Rules

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In this episode, Bill shares the story of his client Alan, a medical device sales rep who was converting only 15-18% of prospects.

By implementing three simple but powerful rules around his role, handling “no,” and following a sales process, Alan doubled his closing rate to over 35% within six months. Tune in as Bill outlines these three transformational rules that enabled Alan to reinvigorate his sales approach.

Whether you’re new to sales or a seasoned pro, this episode provides actionable tips to boost your productivity and exceed your goals in 2024.

If you have big goals and want to grow your income this year exponentially, get on the waitlist for our brand new program, “The Million Dollar Seller.” Go here to save you spot now, https://billcaskey.com/milliondollarseller

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How to Leverage Your Way to Higher Income

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In this episode, Bill Caskey shares his “leverage ladder” concept to help sales professionals exponentially grow their income without linearly increasing their workload.

He explains the four levels of leverage – from analog grinding with no leverage up to having your own platform and audience.

Whether you’re making $75k or $500k, implementing higher levels of leverage is key to hitting your next income milestone. Tune in to hear Bill’s strategic advice for salespeople and business owners looking to scale their earnings in 2024.

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Charting a New Course for Your Life and Career with Traci Schubert Barrett

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In this episode, Bill sits down with Traci Schubert Barrett, author of the book “What If There’s More?”. They discuss her career journey from working in cable TV to becoming an executive coach and advisor.

Traci talks about reaching a mid-career crossroads, taking time for self-reflection, and ultimately finding renewed purpose. She provides insights into the difficult but important question “What do you want?” and shares processes for discovering your priorities, gifts and talents.

Traci advocates for giving yourself the gift of quiet time for creative visioning about your future direction. Whether you’re feeling restless, searching for more meaning, or just striving to stay on purpose, this conversation offers thought-provoking guidance.

To learn more about Traci and get a copy of her book, go to https://www.tracischubertbarrett.com/

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The Path to Prosperity: A 4-Step Map for Growing Your Income

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In this episode, Bill shares his  4-step map that outlines the path to prosperity in business and life. He introduces the concept of leverage as key to moving up the ladder of prosperity.

The levels range from relying solely on analog/one-on-one tactics, to leveraging people and technology, to accessing other audiences, to building your own platform and brand.

Bill explains what actions are required at each level and estimates that over 90% of people get stuck at the bottom analog rung.

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Attitudes for the Accidental Salesperson

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In this episode, Bill offers tips for developing the sales skills and attitudes of non-salespeople – or “accidental salespeople” – at your company.

He explains why many technical experts resist sales and how to shift their mindset through instilling attitudes of obligation, serving by solving problems, and recognizing the value they provide.

With the right attitudes and some simple mechanics, your accidental salespeople can become a huge asset in uncovering new business opportunities.

Want to make 2024 your year for intentional growth? Join our upcoming masterclass designed to help build your roadmap to drive your business and life forward. Go to https://billcaskey.com/personalbusinessplanning to save your spot now!

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How CEOs Can Create a Thriving Culture with Jason Duncan

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In this episode, Bill speaks with Jason Duncan, a business coach who works with entrepreneurs. They have an insightful conversation around purpose, vision, and reaching one’s full potential.

Jason shares his personal journey and provides perspective on the difference between surviving and thriving as well as the importance of discovering your purpose and passion.

Bill and Jason also discuss the difficulty many people have in answering “What do you want?” when thinking about their life vision. They agree it’s a question we don’t ask ourselves frequently enough.

This episode will give you food for thought if you’re an entrepreneur looking to find more meaning, freedom, and fulfillment through your work. Tune in for an insightful discussion about pursuing your potential. To learn more about Jason and his work, go to https://www.therealjasonduncan.com

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5 Mistakes That Cost Me Sales And Income

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In this episode, Bill shares the five biggest mistakes he’s made in his career that have cost him over $5 million in lost revenue.

He talks openly about how fear stopped him early in his career, how he thought too small, and how he failed to fully embrace online content to build his brand. Bill also discusses not making it easy enough for customers to engage with him online and being too stingy in sharing his best advice and knowledge.

By opening up about these past errors, he hopes listeners can learn from them and dodge similar pitfalls in their own careers. Tune in for Bill’s insightful reflections on mistakes that may be holding you back from your full potential.

Want to make 2024 your year for intentional growth? Join our upcoming masterclass designed to help build your roadmap to drive your business and life forward. Go to https://billcaskey.com/personalbusinessplanning to save your spot now!

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The Two Dimensions of Achievement

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In this episode, Bill dives into the two dimensions of achievement – the internal and external game. He explains that most sales training focuses only on the external tactics like how to make a call and what to say. However, real transformation happens by focusing on the internal.

Learn how master planning, asset thinking, and belief work can unlock your potential from the inside out. Discover new ways to leverage your existing strengths and shift your mindset to abundance.

If you feel stuck at your current level of achievement, join Bill as he provides a roadmap to reach your full potential by focusing on the second dimension of selling.

Download our brand new FREE guide for sales professionals looking to grow their and results, “The Million Dollar Checklist.” Go to https://resources.billcaskey.com/mds-checklist to get instant access now!

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Overcoming Impostor Syndrome with Kris Kelso

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In this episode, Bill interviews author Kris Kelso about his book “Overcoming the Imposter” and how to deal with impostor syndrome. They discuss the symptoms of impostor syndrome, like doubting your abilities and attributing success to luck.

Kris shares solutions like reframing failure as a learning experience and embracing vulnerability to build genuine confidence. He explains how impostor syndrome often affects ambitious high achievers and entrepreneurs.

If you struggle with feeling like a fraud or worry about being exposed, this insightful interview will provide tips to shift your mindset and achieve your potential. Learn more about Kris and get a copy of his book at https://www.kriskelso.com/

Be one of the first to get our brand new Checklists For Excellence in 2024. Go to billcaskey.com/checklist to get your FREE download immediately!

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