Episode #457: Does Your Personal Brand Really Matter?

The Advanced Selling Podcast

On this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale address a common question that we’re getting more and more frequently which is does my personal brand really matter? And, how do I align it with my company brand?

Bill had a situation with a current client where the VP of sales was intrigued about the concept of personal branding, rightfully so.

It should be on every sales manager’s and every salesperson’s radar right now. If your in B2B sales, your personal brand really does matter, so how do you build it?

In this episode Bill and Bryan give you a handful of tactics that can help you begin to build your personal brand and turn it into revenue.

Also mentioned in this podcast:

Episode #456: Broaching Sensitive Subjects With Your Prospect

The Advanced Selling Podcast

In this episode of the Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale address a letter from a listener, Toby, who has to make sensitive calls to a number of prospects who were represented by two salespeople who recently left.

The guys give Toby a few things to think about and a few things to do in executing this task.

If you’d like to get your question read, send us an email to [email protected], or do what Toby did, go to the Facebook group and post your question facebook.com/AdvancedSellingPodcast.

Also mentioned in this podcast:

Episode #455: How To Get Appointments The Right Way

The Advanced Selling Podcast

On this episode of the Advanced Selling Podcast, veteran and sometimes humorous sales trainers Bill Caskey and Bryan Neale, answer a voicemail bag question from Scott in Ohio.

OH-IO! (You’ll have to hear the episode to know what that means).

The guys warn Scott about his thinking and then provide a handful of recommendations on how he can get more appointments in his markets.

This mailbag is sponsored by Covideo. You can go to advancedsellingpodcast.com/covideo to get a free trial started so that you can break through the clutter of your prospect’s inbox.

Also mentioned in this podcast:

Episode #454: When Your Prospect Won’t Call You Back – REMASTERED

The Advanced Selling Podcast

In this episode of the Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale remaster an episode that is the number one downloaded podcast of all time in their library.

Here is a link to the episode from 2010: http://bit.ly/2renAdS

It’s one of those issues that haunts people and there’s a lot of drama and calories burned on what do I say to get the customer to call you back.

In this episode, Bill and Bryan give you a handful of tips on how to not only prevent the issue from occurring but what to do when it hits you.

Also mentioned in this podcast:

Episode #453: “I’ll Just Take The Brochure”

The Advanced Selling Podcast

In this episode, veteran sales trainers Bill Caskey and Bryan Neale take a CoVideo Mailbag questions from Brian in Colorado. Brian’s question is about how to handle the dreaded, “I’ll just take a brochure, and call you back” objection when he thought he was about to close the appointment.

Do you ever feel like your prospect is not taking action when you know they are ready?

Bill and Bryan turn the mirror back on Brian and question his mindset and how he is approaching the deal.

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