Is it a Strategy or a Tactic?

If I had a dollar for everytime that topic came up – Strategy or Tactic -I’d be a rich man.

In this episode of the 2X Podcast, Bill emphasizes the power of a good sales tactic, regardless of your strategy. He also suggests that people look down at tactics, preferring to sound high-minded by babbling on about strategy.

Nothing happens in sales until you have a tactic that is delivered properly.

Also mentioned in this podcast:

• Join my Facebook group, Going Pro!
• Subscribe to The 2X Podcast on iTunes
• Learn more about The 2X Group – Mastermind