Link: A Simpler Way to Beat the Competition.
STRATEGY is hard, and most business books that have tried to explain it haven’t made it easier. I like the idea that the traditional strategy is dead.
I prefer these three books, all of which I’ve purchased.
We use cookies to make sure you are getting the best experience. If you continue using the site we assume that you agree to our terms.
OKLearn moreWe may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.
Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, refusing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.
We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.
We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.
We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.
Google Webfont Settings:
Google Map Settings:
Google reCaptcha Settings:
Vimeo and Youtube video embeds:
You can read about our cookies and privacy settings in detail on our Privacy Policy Page.
Privacy Policy
Tom … Glad to find your weblog.
I wrote a related post on my site, Revolutionary Marketing and Sales Strategies”.
Most of my writings revolve around executive level relationships. My experience has been that whoever owns the executive/decision-maker relationship will win in most cases, or at minimum, be given the inside track to win or lose the deal. While product and service differentiation are important, all things equal, it is the relationship with the right person that is the biggest determinant of outcome. That said, no you cannot have a bad quality product and poor service … nothing will overcome that. If that’s a situation someone finds themselve’s in, it’s time to make a move … fast, as your reputation will quickly follow where you plant your feet.
The relationship I’m talking about here is not golf buddies or lunch partners. In order to establish this type of relationship with a senior-level exec, you must add value to that person. Maybe in the old days, golf and lunch used to work … not anymore.
Best Regards