Who Controls The Buyer Seller Dance In Your Life?

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This is part four of Bill’s Psychological Framework for Success that sales people far and wide need to adopt.

In this episode of the 2X Podcast, Bill lays out the Dance that goes on between the Buyer and the Seller. If you aren’t acquainted with this dance or you don’t know how to execute it properly, will be out of your control.

Also, there is a freebie that you can download by going to http://billcaskey.com/66download that goes along with this episode.  It will help you work through Bill’s initial step of this framework which is Crafting Your Ideal Sales Process.

Also mentioned in this podcast:

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Can Your True Intent Be a Powerful Strategy?

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We say YES!

In this episode of The 2X Podcast, Bill discusses the purpose of having ideal intent and how you can construct one. Intent is the first thing Bill works with his new clients whether it’s small group coaching or large sales team development.

If you want to improve your results, improve your intent.

Also, don’t forget to download the freebie for this episode at Billcaskey.com/63download for some extra tips and language.

Also mentioned in this podcast:

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Episode #477: Are You Silently Being Locked in the Commodity Dungeon?

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In this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale address the silent killers that will cause you to end up in the commodity dungeon where only price matters.

They reveal some tips on how to prevent yourself from being commoditized or extract yourself once you’re in it.

They also talk about their new course, called The Personal Brand Makeover Course, which is coming soon!

Also mentioned in this podcast:

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Episode #475: Does Your Story Really Compel Anybody?

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On this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale discuss the building, or rebuilding, of your company story.

Bill and Bryan walk through a three-part framework that will help you get clear about how to communicate your company story to your constituents.

If you’re interested in having them coach you on your story, send an email to listener@advancedsellingpodcast.com and in the subject line put Message Makeover.

They’ll select a handful of people to do a live coaching session to help you get clear on your message.

Also mentioned in this podcast:

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How To Create Superfans So You Get More Referrals

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Purdeep Sangha is my guest on this week’s 2X Podcast episode.

He’s the author of “Superfans,” a book on how to create enormous loyalty within your client base. I highly suggest reading it, it is an awesome book to learn how to serve clients so that referrals flood to you.

How often have you worked with a vendor who you can barely tolerate – and then they ask you for referrals?

You don’t do it, do you? Of course not.

Why subject your friends to average service? Purdeep gives you some thoughts on this big topic!

Learn more about Purdeep’s book at https://createsuperfans.com.

Also mentioned in this podcast:

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How Are Your Relationships?

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Dr. Brookh Lyons, author of “The Envelope System,” joins me today to talk about business relationships – and what we can do to improve them.

The fact is that if we want to 2X anything in our life, it likely gets down to the *quality* of our relationships – with propsects, clients, internal team, family etc.,

Dr. Lyons is a powerful speaker and coach who works with high achievers in their pursuit of better relationships in their lives.

Learn more about Dr. Lyons’s book at http://a.co/6bu8rHn

Also mentioned in this podcast:

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What’s The Evidence You’re Successful?

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People love “evidence” don’t they? And we should all love it, too.

It’s evidence that leaves clues as to whether you’re on your way to your goals. Or, evidence also helps as you are in the sales process.

In this episode of The 2X Podcast, Bill Caskey discusses the various faces of evidence and gives you some ideas on how you can better use your evidence.

Also mentioned in this podcast:

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What Buyer Criteria Should You Know About?

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Aristotle first came up with the concept of Modes of Persuasion (furnished by the spoken word.)

In this episode of The 2X Podcast, Bill Caskey takes this and modernizes it a bit to help you see the criteria you are being judged on. That might be nice to know, huh? There are four parts to it.

Suggestion: Have your notebook and pencil out so you can get full value of this episode.

Also mentioned in this podcast:

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The Extreme Value in Being Seen As A Thought Leader

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In this episode of The 2X Podcast, Michael Pici, Director of Sales at Hubspot (www.hubspot.com) shares his story of how he became a thought leader in his market – and how you can too.

Michael provides simple instructions to get started and what it can mean to you and your career (and your income).

Learn more about Hubspot at hubspot.com.

Also mentioned in this podcast:

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