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We Get Stronger With Resistance

March 16, 2012/in General Tips/by Bill Caskey

Our strength grows out of our weakness. Out of resistance. This is a bit of Emerson (Law of Compensation) for the uninitiated.

Emerson believed that it wasn’t until we were ‘pricked and sore‘ that we got busy changing our behavior. That we get stronger with resistance.

And that to “sit on the cushion of advantage” means to go to sleep.  And when we’re asleep we’re not growing.  We’re dying.

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2012-03-16 00:55:512012-03-16 00:55:51We Get Stronger With Resistance

‪How To Write An Email To A Prospect That Doesn’t Know You‬

March 14, 2012/in General Tips/by Bill Caskey

The biggest problem when writing an email is your ‘state of mind’. This is the MOST IMPORTANT THING to consider as you craft emails.

One of the frustrating scenarios is introducing yourself to a person you’d like to meet with. In this tutorial, Bill Caskey, Author of Email It — A Seller’s Guide to Emails That Work with 20 Pre-Written, Ready-to-Use Emails, walks you thorough a very tactical framework to craft this important email.

*You can learn more tips on how to write emails to a prospect or your client at: ‪http://emailitsellersguide.com/‬

Read more

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The Role Fear Plays In Selling

February 29, 2012/1 Comment/in General Tips/by Bill Caskey

Sales managers know that it’s the little things that get in the way of a salesperson being successful.

And we often talk about the little things in our video series. But today, a not-so-little thing that gets in the way. Fear.

In this video, Bill looks at the places ‘fear’ shows up and the impact it can have on a salesperson or sales team.

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2012-02-29 07:00:402012-02-29 07:00:40The Role Fear Plays In Selling

Listening Is A Key To Wealth. Which Is Why So Few People Are Wealthy

February 24, 2012/1 Comment/in General Tips/by Bill Caskey

“We have two ears and one mouth so we can listen twice as much as we speak.” –Epictetus. 

I know we keep coming back to this whole ‘listening’ thing, but it’s twice as important as talking. Yet, when is the last time you met with your team to talk about listening? Probably seldom.

Instead what we do is talk a lot about:

  • How to present
  • How to pitch
  • How to handle objections

Next time you meet as a team, spend 15 minutes on good questions to ask. Then go do it.

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2012-02-24 08:55:312012-02-24 08:55:31Listening Is A Key To Wealth. Which Is Why So Few People Are Wealthy

3 Tips On How To Write An Email To A Prospect & Things You Should STOP Doing Now

February 22, 2012/in General Tips/by Bill Caskey

Sales people have a tendency to blame everything on those lousy prospects. But is that true?

In this episode of Whiteboard Wednesday, Bill Caskey rants about about a sales person he met at a game last week. This guy was a real ‘moaner.’ He asked Bill, “Why aren’t these prospects returning my emails or phone calls?” Bill shares with you his response.

In part two of the video, Bill offers an email template that can work in almost all situations.  He claims:

“We tend to write emails in the state of need and that shapes what we say and how we say it.”

**You can learn more tips on how to write emails to a prospect or your client at: http://emailitsellersguide.com/

 

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2012-02-22 15:04:582012-02-22 15:04:583 Tips On How To Write An Email To A Prospect & Things You Should STOP Doing Now

One Deadly Sin of Poor Listening…

February 10, 2012/in General Tips/by Bill Caskey

*The following tip is from the magazine Going Bonkers – Edition: “Are You Listening To Me

Finishing The Other Person’s Sentences

This may seem like a harmless behavior, but it conveys another message that hurts relationships: “I know how to complete your thoughts better than you do.”

When you commit this sin, you most likely do so with good intent.  You may think you’re showing the other person that you’re on the same wavelength, that you think alike.  In fact, finishing a sentence is even worse than interrupting.  It’s one thing to stop someone from speaking.  It’s something else to speak for him.

If this sounds like you, next time you finish someone’s sentence, watch the person carefully.  They may not say anything, but see if their eyes or body language reveal their true feelings.  Do you see a slight grimace? Does the person’s eyes narrow or glare?

Once you witness a negative reaction, you’re less likely to make the same mistake.

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2012-02-10 02:54:152012-02-10 02:54:15One Deadly Sin of Poor Listening…

Sales Discovery – Not Interrogation

February 3, 2012/1 Comment/in General Tips/by Bill Caskey

Leave some breathing space.  When we do role-plays in our training class, it’s amazing to us how often the discovery part of the sales process becomes an “interrogation.”  When you ask the prospect a question, give him or her a chance to answer and follow up that answer with subsequent answers that probably get you closer to the theme.  Stop getting in the way of the sale.

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2012-02-03 04:06:052012-02-03 04:06:05Sales Discovery – Not Interrogation

Are You Bringing ‘Presence’ to Your Prospects?

January 25, 2012/in General Tips/by Bill Caskey

Not donuts…or lunch…or coffee mugs. But are you bringing your ‘full self’ when you meet with people?

In this video, Bill tells you a story of how he and his team are brought in to interview sales people upfront before an offer is made. What they see is not good. And it all gets back to the little word with big implications: Presence.

He tells you what he looks for in those interviews and how you can think about what you bring to prospect meetings.

Read more

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2012-01-25 11:10:112012-01-25 11:10:11Are You Bringing ‘Presence’ to Your Prospects?

Aristotle Taught Us But We Weren’t Listening – 3 Ways To Improve Your Sales Strategy

January 17, 2012/in General Tips/by Bill Caskey

OK, sales folks.  You got some advice from your friend Aristotle in 350 BC and I don’t think you were listening.  It was while he was being taught by Plato and just before he hooked up with Alex the Great.

His advice was very simple. In order to be a great sales person, you have to have 3 parts to your strategy.

In this video, Bill calls up some Aristotle wisdom and shares what those are.

Read more

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