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The Dilemmas We’re Facing

October 28, 2020/in Career Advice, Communication Skills, Expert Positioning, General Tips, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

My roles as a coach is to bring to the surface the things that we are not always aware of, but are effecting our business.

On this episode, I share 7 dilemmas that we’re facing as sales professionals. At the end of the episode I top it off with the primary dilemma that I believe has the most profound effect in your world.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/10-28-20-Dilemmas.mp3″ title=”The Dilemmas We’re Facing” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

 

https://billcaskey.com/wp-content/uploads/2020/10/BC-Pod-10-28-20.jpg 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-10-28 16:57:062020-10-28 16:57:06The Dilemmas We’re Facing

Back to the Basics

October 21, 2020/in Career Advice, Communication Skills, Expert Positioning, General Tips, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

On this episode I get back to the basics. These are the basic sales skills that are essential for all salespeople to master in order to achieve their goals and properly serve their customers.

This is a perfect time to brush up on your basics as we start to transition out of this disruption.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/10-21-20-Basics.mp3″ title=”Back to the Basics” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

 

https://billcaskey.com/wp-content/uploads/2020/10/BC-Pod-10-21-20.jpg 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-10-21 20:01:532020-10-21 20:01:53Back to the Basics

Where Are You Taking Your Customer?

October 7, 2020/in Career Advice, Communication Skills, Expert Positioning, General Tips, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

On this episode of the Bill Caskey Podcast, I discuss the idea of proper positioning. How do you position yourself in front of your ideal client or prospect and make them think, “I can’t live without this solution.”

If your closing percentage is not where it should be, chances are your prospect has no idea where you are taking them. And, that can all be solved by proper positioning.

To hear my interview with Jason Leister, marketing and business expert, go to https://caskeytraining.com/monthlybundle/mainwp/jason-leister-part-1/.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/10-07-20-Positioning.mp3″ title=”Where Are You Taking Your Customer?” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

 

https://billcaskey.com/wp-content/uploads/2020/10/BC-Pod-10-07-20.jpg 675 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-10-07 14:06:002020-10-07 14:06:48Where Are You Taking Your Customer?

The Awakening

September 23, 2020/in Career Advice, Communication Skills, Expert Positioning, General Tips, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

Who do you need to become to accomplish your goals?

If something is not working the way you want it to, you have to make a change. The problem is, we can’t change the world, but what we can change is ourselves.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/09-23-20-WhoToBecome.mp3″ title=”Becoming a Contrarian in Your Sales Process” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

 

https://billcaskey.com/wp-content/uploads/2020/09/BC-Pod-09-23-20.jpg 675 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-09-23 07:03:152020-09-22 20:07:10The Awakening

Becoming a Contrarian in Your Sales Process

September 18, 2020/in Career Advice, Communication Skills, Expert Positioning, General Tips, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

What if your customer or prospect actually sold you and begged to do business with you?

It is possible and I’ll give you some counterintuitive methods you can use to radically change your approach.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/09-16-20-CounterIntuitive.mp3″ title=”Becoming a Contrarian in Your Sales Process” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

 

https://billcaskey.com/wp-content/uploads/2020/09/BC-Pod-09-16-20.jpg 675 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-09-18 16:27:462020-09-18 16:27:46Becoming a Contrarian in Your Sales Process

How Do We Get Our Customers to Change?

September 10, 2020/in Career Advice, Communication Skills, Expert Positioning, General Tips, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

As a salesperson, you are a change agent. But, how do you do you work with a prospect who refuses to change?

On this episode of The Bill Caskey Podcast, I’ll give you 4 principles that you can use to help your customer perceive the value is adopting the change you’re offering.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/09-10-20-Change.mp3″ title=”How Do We Get Our Customers to Change?” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

 

https://billcaskey.com/wp-content/uploads/2020/09/BC-Pod-09-10-20.jpg 675 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-09-10 08:00:212020-09-09 19:48:17How Do We Get Our Customers to Change?

The Economics of Building Your Business

June 11, 2020/in Career Advice, Communication Skills, Expert Positioning, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, Social Media, The Bill Caskey Podcast/by Bill Caskey

What’s your budget on obtaining new business? Do you know the lifetime value of your clients? What is your Customer Acquisition Cost?

If you don’t know the answers to these questions, it might be hurting your business. On this episode of The Bill Caskey Podcast, I’ll give you 3 keys to conquering the economics of building your business and how you can get clear on these topics.

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/06-11-20-Economics.mp3″ title=”The Economics of Building Your Business” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

AudienceCoaching

https://billcaskey.com/wp-content/uploads/2020/06/BC-Pod-06-11-20.jpg 1080 1920 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-06-11 14:09:092020-06-11 14:09:09The Economics of Building Your Business

The Elephant In Your Business

June 4, 2020/in Career Advice, Communication Skills, Expert Positioning, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, Social Media, The Bill Caskey Podcast/by Bill Caskey

“The elephant in the room.” I’m sure you’ve heard that saying before. It basically means the thing that we know to be true, but we don’t want to admit.

On this episode of The Bill Caskey Podcast, I address what the elephant in your business might look like. I also give you 3 things that apply to every sales professional and sales leader and how you can identify it in your business.

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/06-03-20-Elephant.mp3″ title=”The Elephant In Your Business” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind
https://billcaskey.com/wp-content/uploads/2020/06/BC-Pod-06-04-20.jpg 1080 1920 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-06-04 06:30:252020-06-03 20:22:52The Elephant In Your Business

Creating Your Joe Rogan Moment

May 27, 2020/in Career Advice, Communication Skills, Expert Positioning, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, Social Media, The Bill Caskey Podcast/by Bill Caskey

Joe Rogan, host of the podcast The Joe Rogan Experience, recently signed an agreement with Spotify worth over 100M. But, you may ask, “why does that matter to me?”

On this episode, I’ll tell you why it’s so important to create content and build your personal brand. If you do, you might just create your own “Joe Rogan Moment.”

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/05-27-20-Rogan.mp3″ title=”Creating Your Joe Rogan Moment” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind
https://billcaskey.com/wp-content/uploads/2020/05/BC-Pod-05-27-20.jpg 586 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-05-27 18:58:392020-05-27 18:58:39Creating Your Joe Rogan Moment
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