Do You Have a Social Strategy That Generates Discussions?

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In this episode of The Bill Caskey Podcast, Bill asks the question, do you have a social media strategy that allows you to connect with your buyers/prospects?

If you don’t, it’s time to build one.

Your prospects should look to you as the solution, and the way you create that is through what your’e producing online.

This is part 5 of our 10 part series on “How Do You Know If You Need Help?”

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Not Getting to the Right Level Inside Your Prospect Org?

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Are you struggling to get to the decision maker in your prospect organization? Are you being passed down too often?

Or, do you find you never make it up to the right level? Then, you have a problem.

On this episode, Bill addresses the issue of not calling on the right level and how it might be a sign that you need help.

This is part 4 of our 10 part series on “How Do You Know If You Need Help?”

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Do You Have Constant Inner Churn?

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In this episode, Bill dives deeper into the feeling of inner churn and stress.

When you go to bed at night do you think about where you are in your business?

Are you constantly thinking about how to do things better?

If so, on this episode Bill gives you some ways you can handle this feeling.

This is part 3 of our 10 part series on “How Do You Know If You Need Help?”

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Is Your Lead Gen Process Scaleable?

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In this week’s episode, Bill talks about the problem that most Lead Generation Processes have, they’re not scalable.

Are you generating leads while you’re sleeping? You should be. If you’re not, it’s time to take a look at how you can create a lead generation process that does.

This is part 2 of our 10 part series on “How Do You Know If You Need Help?”

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Is Your Closing Percentage Too Low?

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In this episode, Bill reviews a tip or two on how you can up your game in the closing department.

Your conversion should be much higher than 12%, which as closely as we can tell, is the national B2B average.

This is part 1 of our 10 part series on “How Do You Know If You Need Help?” series. In the coming days, I’ll share 9 other warnings that self-improvement might in the cards for you.

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Building Your Lead Parthenon (Part 4 of 4)

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Mom: Don’t Put All Your Eggs In One Basket!

This is likely a piece of advice you got as a youngster. It must have its origins in our agriculture background. But the premise is as true today as when you were young.

Don’t rely on ONE avenue for generating leads! It is unscalable. In this episode of The Bill Caskey Podcast, Bill reviews a concept called The Parthenon, a Greek structure that was sturdy and built to last. Just like your marketing plan should be!

He outlines the 4-5 pillars you should put in place to help you build your business.

If you have not already watched my “Sales Pipeline Builder – Live Q&A Replay” go to my YouTube channel to watch it now https://billcaskey.com/mainwp/youtube

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Your Mission Affects Your Lead Flow (Part 3 of 4)

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As a sales coach I’m always looking for the hidden root cause of our problems. And, one of the biggest issues sales organizations have today is Lead Flow or Lead Generation.

In this episode of The Bill Caskey Podcast, I contend that the mission you are on or that you believe you are on has more to do with lead flow than anything else.

I’ll explain how you can best arrive at your personal mission as it relates to your customer focus.

If you have not subscribed to my YouTube channel go to https://billcaskey.com/mainwp/youtube. I’ll be doing a live broadcast later this week called “The Sales Pipeline Builder – Live Q&A.”

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How To Create a Lead Freebie (Part 2 of 4)

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Almost every sales person or organization struggles with one statistic that I think is important, Closing Ratio. I also believe that the root of this issue stems from the very start of the sales process. 

So the dilemma is, how do I begin the sales process In a way that removes the pressure that a prospect might feel?

Well, on this episode of The Bill Caskey Podcast, I’ll tell you exactly how to create a Lead Freebie, which is a tool you can use to attract the right prospect.

Also, if you do this correctly, this can position you much better in the mind and heart of the prospect, and maybe even in your own mind!

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Constructing Your Message To Generate Better Leads (Part 1 of 4)

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I asked the question to my clients, “between getting enough traffic in your pipeline and converting that traffic into sales, what’s the bigger issue?” And, without question, it’s generating traffic.

This issue is Lead Generation and there’s a lot of work to do there. Too often sales professionals default back to the old method of prospecting in a new world. But, the old way is not scalable.

We’d been given a gift, the gift of digital technology. Are you taking advantage of that? If you’re like most salespeople, you’re probably not.

On this week’s Bill Caskey Podcast, I’ll give you an exact recipe you can use to start generating more and better leads right away!

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