Selling, Marketing and Business Philosophy with Jason Leister – Part 1

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Occasionally someone comes along who catches your eye as a person who can provide expertise to the business world and on how to properly think about client acquisition. Jason Leister is one such character.

I subscribed to Jason’s newsletter several years ago and have had several conversations with him over the years. Recently, I had the pleasure of having him on the podcast which which we divided up into a two part series.

Jason shares his expertise on selling, marketing and how to develop a strong business philosophy.

I think you’ll enjoy Jason’s perspective on client acquisition. You can find out more about him at incomparableexpert.org and be sure to subscribe to his newsletter!

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Also mentioned in this podcast:

 

Episode #539: Understanding the Process When Leads Get Generated

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On this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale address a listener question from the mailbag from someone who wanted to know whether they should outsource their lead generation.

The guys talk about the three different types of lead generation, sales person directed, internally focused, or outside agency directed.

They also give some insight on how to look at these three areas of focus, depending upon where you are in your business.

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Also mentioned in this podcast:

  • Download your free eBook, “Elements of a winning sales proposal: Create stunning proposals that close deals” by our friends at PandaDoc. Go to https://www.pandadoc.com/asp to get it now!
  • Also, be sure to get a free copy of Outreach’s book on Sales Engagement. Just go to https://www.outreach.io/asp and it’s all yours!

If you’re interested in bringing one or both of the guys in for a sales retreat or sales meeting, send us an email at listener@advancedsellingpodcast.com, and if you’re a new listener, we’d love to hear about you. Send us an email telling us how you found the podcast and what you’d like to hear as you go down the journey with us to sales excellence!

Leadership Success with George Bradt

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Recently Bill received an email newsletter from a Leadership and Onboarding Expert, George Bradt. The email really spoke to him so he decided to call George and get him on the podcast.

On this episode of The Bill Caskey Podcast, Bill sits down with George Bradt and they discuss an array of topics from leadership to fulfillment in life. George had some really good thoughts on the success of a leader and sales. You won’t want to miss this one!

To learn more about George and get on his email newsletter, go to https://www.primegenesis.com.

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Also mentioned in this podcast:

 

High Intent Selling

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What if I told you it’s possible to eliminate fear, anxiety and worry from the sales process? Well, it is possible and I’ll tell you how on this episode of the Bill Caskey Podcast.

The answer is High Intent Selling Methodology. High Intent is all about what is in your heart when you are working with a prospect or client. Are you there to just sell them something or are you there to solve their pain? That is what makes all the difference.

If you have interest in joining one of our peer groups, schedule a call with Bill at http://scheduleacallwithcaskey.com/

Also mentioned in this podcast:

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Getting Your Mojo Back

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Have you lost your mojo? Do you ever feel like your heart is not fully in to what you’re working on?

On this episode of The Bill Caskey Podcast, Bill shares an experience he had with a young leader who nailed it when asked about why people lose mojo (inspiration).
He also gives you two things you can do to get your mojo back. Get your fountain pen out for this one!

If you have interest in joining one of our peer groups, schedule a call with Bill at http://scheduleacallwithcaskey.com/

Also mentioned in this podcast:

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The Dangers of Attachment

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On this episode of The Bill Caskey Podcast, Bill dives deep into the mindset shift of Detachment. Detachment is being emotionally neutral to the situation at hand. It doesn’t mean you don’t care, it means you’re not attached to any specific outcome.

Bill explains the danger of Attachment and the 5 Problems it creates for sales people. He also gives you some ways to combat attachment and become more detached from your outcomes.

Also mentioned in this podcast:

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/02-21-19-Detachment.mp3″ title=”The Dangers of Attachment” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Should You Have a Personal Brand – And Where Do You Begin?

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Recently I was interviewed by Sarah Lynn Wallace founder of @thisisherexchange. She is an up-and-coming social media star who seeks out experts on sales, marketing and social. She and I did about a 30-minute discussion that ran the gamut from ‘should I have a personal brand?’ to ‘how should I think about it?’ and we discussed ‘how do I begin to build it?’

We put some clips of the interview up on the platforms, but here is the entire interview. It’s about 30 minutes, so grab a beverage and enjoy!

Bill Caskey

Man or Mouse?

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We are faced with choices everyday, some hard and some easy. In those hard choices we can either shrink or be brave.

On this week’s episode of the Bill Caskey Podcast, Bill talks about these moments that define us and make us a man or a mouse. Many times in these difficult moments we choose to hide and become the mouse. We know it when we do it, but choose the easier path.

On this episode Bill, shares some ways that you can be brave and be the man in these difficult decisions.

Also mentioned in this podcast:

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Creating Content That Generates Action

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Are you getting leads from your online content?

Most of the time the answer is no. Why is it so hard for most people to create content that generates market action?

On this week’s episode of The 2X Podcast, Bill gets in to the details of what is standing in our way of creating consistent content and why most people fail. He also gives some way to overcome those barriers.

Also mentioned in this podcast:

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