Episode #424: Owning Your Content Platform
Have you thought about what’s possible when you own your own platform?
In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale focus on helping you own the platform from which you tell your story.
Are you producing your own content?
Or are you holding yourself back from putting something out in a blog or on LinkedIn because you’re afraid of failure or looking stupid?
In this episode of The Advanced Selling Podcast, Bill and Bryan help you understand what you can do to own the platform you’re using and how to make it worth your efforts. If you’ve ever wanted to be in a position where people call you instead of you calling them, you won’t want to miss this episode.
Also mentioned in this podcast:
- Download our App in the iTunes Store
- Click here to join our LinkedIn Group
- Check out our ALL IN Audio Program
[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-10-31-424-Media.mp3″ title=”Episode #424: Owning Your Content Platform” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]
I liked the approach of taking a small step in that direction i.e. writing a paragraph. As the old saying goes “by the yard it’s hard, by the inch it’s a sinch”
Interesting that sales people PROCRASTINATE on this, it’s what sales people face in their clients everyday yet they dont see it in themselves.