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Tag Archive for: Bill Caskey

Episode #418: SEO for Salespeople – John Jantsch

September 19, 2016/in Expert Interview, Lead Generation, Prospecting-Business Development, Sales Process, The Advanced Selling Podcast/by Bill Caskey

John Jantsch

Are you intimidated by the idea of Search Engine Optimization (SEO)?

Are you looking for ways to make SEO more of a key part of your sales process?

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale talk with a longtime friend of the show, John Jantsch. John’s new book, SEO for Growth, is already helping make the principles of SEO accessible for everyone, not just the experts.  

Are you struggling with lead generation?

Do you wish your marketing team was sending you higher quality leads?

In this episode of The Advanced Selling Podcast, John shares tips you can use to become your own content marketer and gives you his hit list of where to begin when you think about writing your own content. You may find a few things about SEO that surprise you in today’s show too. It’s not as scary as you may think.

Also mentioned in this podcast:

  • Check out John Jantsch’s new book at https://seoforgrowth.com.
  • Join the Advanced Selling Podcast LinkedIn Group.
  • Download the Advanced Selling Podcast App.

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-09-19-418-JohnJantsch.mp3″ title=”Episode #418: SEO for Salespeople – John Jantsch” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2016-09-19 06:00:422016-09-26 20:04:08Episode #418: SEO for Salespeople – John Jantsch

Episode #417: How to Not Annoy Your Prospects – Michael Reynolds

September 12, 2016/in Communication Skills, Expert Interview, Sales Process, The Advanced Selling Podcast/by Bill Caskey

Michael Reynolds

Picture it: You walk into a prospect’s office, exchange introductions and say, “So tell me about your business?”

The prospect looks at you, sighs and begins to tell you the same biographical information they’ve shared with every other salesperson who has walked through their door.

Has this happened to you?

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale interview a digital marketing agency CEO to learn more about how to not turn off your prospects before you’ve even started the conversation. Michael Reynolds, CEO of SpinWeb, a digital agency based in Indianapolis, shares his tips to help you prove you’ve done your research in advance.

Are you assuming things about your prospect’s situation?

Do you know how to balance your questions with sincere comments that aren’t “tactics” or seen as “salesy?”

In this episode, Bill and Bryan engage Michael in an insightful conversation that will help you build a much warmer prospecting list.  Who wouldn’t mind a few less cold calls?

Also mentioned in this podcast:

  • To learn more about Michael Reynolds visit http://michaelreynolds.com
  • Join the Advanced Selling Podcast LinkedIn Group.
  • Download the Advanced Selling Podcast App.

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-09-12-417-MichaelReynolds.mp3″ title=”Episode #417: How to Not Annoy Your Prospects – Michael Reynolds” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2016-09-12 06:00:542016-09-23 19:46:40Episode #417: How to Not Annoy Your Prospects – Michael Reynolds

Episode #416: Bloody Knuckle Cold Calling

September 5, 2016/in Prospecting-Business Development, Sales Process, The Advanced Selling Podcast/by Bill Caskey

advancedsellinpodcastgraphicbootAre you in a cold-calling business?

In this episode, veteran sales trainers Bill Caskey and Bryan Neale field a question from Blake in Texas that we know many listeners find challenging.

How do you engage with a prospect when you’re knocking on their door?

What can you do to soften the immediate feeling they have to tell you to go away?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan share strategies for effective and efficient cold-calling. Getting right with your belief about what you’re selling, approaching with good intent, and considering the impact of your words and approach will help you focus on what really matters in your interaction— providing a service to help the person who answers the door.

Also mentioned in this podcast:

  • Download our App in the iTunes Store
  • Click here to join our LinkedIn Group
  • Check out our ALL IN Audio Program

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-09-05-416-BloodyKnuckleColdCalling.mp3″ title=”Episode #416: Bloody Knuckle Cold Calling” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2016-09-05 06:00:252016-09-23 19:46:34Episode #416: Bloody Knuckle Cold Calling

Episode #412: Sales Lessons from the Olympics

August 18, 2016/in Goal Setting, Mindset, Personal Productivity, Sales Process, The Advanced Selling Podcast/by Bill Caskey

advancedsellinpodcastgraphicbootAre you staying up late every night mesmerized by the Olympics?

In this episode, veteran sales trainers Bill Caskey and Bryan Neale look to lessons sales people can learn from athletes competing at the top of their game.

How do you prepare yourself when something doesn’t go as planned in a sales call?

How can you detach from things around you that you can’t control?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan give you specific techniques to take your sales game all the way to Rio.

Are you ready to compete with the best of the best from around the world? Listen in today to find out.

Also mentioned in this podcast:

  • Download our App in the iTunes Store
  • Click here to join our LinkedIn Group
  • Check out our ALL IN Audio Program

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-08-18-412-Olympics.mp3″ title=”Episode #412: Sales Lessons from the Olympics” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2016-08-18 06:00:202016-08-17 20:46:17Episode #412: Sales Lessons from the Olympics

Episode #411: Mindset Tips from a PGA Golfer

August 15, 2016/in Goal Setting, Mindset, Personal Productivity, Sales Process, The Advanced Selling Podcast/by Bill Caskey

advancedsellinpodcastgraphicbootWhat do golf pros know about sales training? You may be surprised by the overlaps in mindset principles.

In this episode, veteran sales trainers Bill Caskey and Bryan Neale reflect on Donald Miller’s Storybrand podcast and an interview with Ben Crane, a PGA golf pro.

Do you struggle to avoid your subconscious taking over your mindset?

Are you practicing reps to help get your mind right?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan share tips to help you focus on mindfulness in the sales process.  You will learn how to quiet your mind, set your own expectations and focus on your prospects instead of yourself.

Also mentioned in this podcast:

  • Download our App in the iTunes Store
  • Click here to join our LinkedIn Group
  • Check out our ALL IN Audio Program

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-08-15-411-InnerGame.mp3″ title=”Episode #411: Inner Game Tips from a PGA Golfer” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2016-08-15 21:10:412017-04-12 15:41:05Episode #411: Mindset Tips from a PGA Golfer

Episode #410: Sales Pressure – Aspirational or Desperate?

August 11, 2016/in Goal Setting, Personal Productivity, Sales Process, The Advanced Selling Podcast/by Bill Caskey

advancedsellinpodcastgraphicbootAre you feeling sales pressure? (Don’t worry, you’re not alone.)

In this episode, veteran sales trainers Bill Caskey and Bryan Neale help managers and salespeople identify the differences between aspirational and desperate pressure.

Are you stressed about sales and struggling to think objectively about your pipeline?

Are you looking at the long term view or just short term wins?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan share techniques you can use to turn pressure into a motivating piece of your role in sales.  You’ll learn where to focus, how to brainstorm new ideas more effectively and avoid the desperate movie that plays in your head when sales are in a slump.

Also mentioned in this podcast:

  • Download our App in the iTunes Store
  • Click here to join our LinkedIn Group
  • Check out our ALL IN Audio Program

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-08-11-410-SalesPressure.mp3″ title=”Episode #410: Sales Pressure – Aspirational or Desperate?” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2016-08-11 06:00:012016-08-15 21:08:52Episode #410: Sales Pressure – Aspirational or Desperate?

Episode #409: Thoughts from a Longtime Listener

August 8, 2016/in The Advanced Selling Podcast/by Bill Caskey

advancedsellinpodcastgraphicbootHave you wondered what it’s like to be a fly on the wall of a recording session at The Advanced Selling Podcast?

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale are joined by a loyal listener who jumps into the conversation during a visit to the studio.

Are you a naturally curious person?

Are you looking for ways to keep growing your sales skills after decades in the business?

In this episode of The Advanced Selling Podcast, Bill and Bryan talk with Paul from Ontario, Canada about his experiences as a longtime listener.  Paul even has a chance to ask a question on behalf of listeners around the world— what would you ask if you were in our studio?

Also mentioned in this podcast:

  • Download our App in the iTunes Store
  • Click here to join our LinkedIn Group
  • Check out our ALL IN Audio Program

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-08-08-409-PaulC.mp3″ title=”Episode #409: Thoughts from a Longtime Listener” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2016-08-08 13:23:292016-08-08 13:23:57Episode #409: Thoughts from a Longtime Listener

Episode #408: Helpful Hints for Email Excellence

August 4, 2016/in Sales Process, The Advanced Selling Podcast, VP of Sales/by Bill Caskey

advancedsellinpodcastgraphicbootHave you gotten stuck in a back-and-forth email chain with a prospect that didn’t end well?

In this episode, veteran sales trainers Bill Caskey and Bryan Neale dissect an actual listener email and break down what worked (and didn’t work) in his exchange with a potential customer.

Are you reading your emails out loud before sending to check your tone?

Are you out of balance with your communication style and language?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan give tactical and specific guidance to help you polish your emails and avoid saying something that gets misunderstood by your prospect.

Also mentioned in this podcast:

  • Download our App in the iTunes Store
  • Click here to join our LinkedIn Group
  • Check out our ALL IN Audio Program

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-08-04-408-EmailExcellence.mp3″ title=”Episode #408: Helpful Hints for Email Excellence” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2016-08-04 06:00:412016-08-03 20:02:35Episode #408: Helpful Hints for Email Excellence

Episode #407: Sales Managers – After the Ride Along

August 1, 2016/in Sales Process, The Advanced Selling Podcast, VP of Sales/by Bill Caskey

advancedsellinpodcastgraphicbootCalling all Sales Managers: there’s an art to coaching your team after the ride along. In this episode, veteran sales trainers Bill Caskey and Bryan Neale talk to Sales Managers with tips (and things not to do) when coaching after a ride along experience. This episode isn’t about the ride along itself— it’s about what happens when you get back in the car.

What makes a really good feedback session?

How do you help your team grow from the experience?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan give you actionable tips to you can use on your next ride along.

Hint: If you’re not a Sales Manager, you probably should forward this episode to them after you listen. You’ll be glad you did.

Also mentioned in this podcast:

  • Download our App in the iTunes Store
  • Click here to join our LinkedIn Group
  • Check out our ALL IN Audio Program

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/16-08-01-407-AfterRideAlong.mp3″ title=”Episode #407: Sales Managers – Coaching After the Ride Along” artist=”The Advanced Selling Podcast” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png 0 0 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2016-08-01 06:00:542016-08-03 20:00:36Episode #407: Sales Managers – After the Ride Along
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