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What Are Your Non-Negotiables?

What are the things that you must do? The rules you live by, your no option behaviors? Do you have any?

On this Leader Edition of The Bill Caskey Podcast, Bill gives you 5 rules you should be reinforcing with your sales team. If you implement these behaviors, then your team will grow every month.

If you want my help in assembling a coaching solution for your team, go to https://billcaskey.com/mainwp/growmyteam to schedule a call.

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Do you have a “No Competition” Strategy?

Corporate Leaders, you spend lots of money on marketing and business development, but are you working on the REAL PROBLEM?

How to equip your sales force to position your solution as a “category of one” with their prospects? I find most sales teams are awful at this.

On this week’s leadership edition episode, I’ll give you some things to work on with your sales team to create a No Competition Strategy. 

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Episode #523: My Generation

On this episode of The Advanced Selling Podcast, Bryan brings up an observation that he has been seeing a lot, the generational differences in the workforce today.

Bill and Bryan discuss the differences and similarities between the generations and how they buy. They give you some tips on how you can interact with any of them, no matter what generation you might fall into.

If you have a question you want answered on the podcast, send us an email at [email protected]. (We love audio if you can record your question!)

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Episode #521: Standing Out From the Crowd

Have you every wondered how you can differentiate yourself in the sales world?

In this episode of The Advanced Selling Podcast, Bill and Bryan talk with John Lefler, the outbound Sales Manager at cardsdirect.com. John gives some ideas on how you can use greeting cards to be unique in your market.

CardsDirect is a new partner with us and they have some very unique designs and approaches to helping you stand out from the crowd as you manage your clients and seek out new prospects. You can find out more at cardsdirect.com/ASP.

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10 Problems I Hear Everyday

As I work with clients and get emails from listeners, I keep hearing the same problems come up day after day. Some of these problems are complex and some are very simple, but I put together a list of the most common that I hear.

The Johari Window model is a psychological tool that basically helps you solve your issue by coming up with the most simple fix. That is what I’m going to give you on this episode of The 2X Podcast, 1 thing, easy answers, to fix or start fixing these common problems.

Go to https://caskeytraining.com/monthlybundle/start-here/ and download one of our FREE resources and you can get our newsletter list!

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Do You Stand Out From the Crowd… Or Get Lost In It?

On this episode of The 2X Podcast, Bill takes a question from Josh who wrote in about how to differentiate himself from his competition. As with anything, there is the problem that is on the surface and there is the root problem. Bill dives deep into the root problem to figure what is really going on.

Everyone is unique. We all have different experiences and backgrounds that will make us different. But, are we using those unique properties to make us stand out? Most are not.

Bill gives you the steps to take your own uniqueness and make yourself stand out from everyone else.

Go to https://caskeytraining.com/monthlybundle/mainwp/start-here/ and download one of our FREE resources and you can get our newsletter list!

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Episode #456: Broaching Sensitive Subjects With Your Prospect

In this episode of the Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale address a letter from a listener, Toby, who has to make sensitive calls to a number of prospects who were represented by two salespeople who recently left.

The guys give Toby a few things to think about and a few things to do in executing this task.

If you’d like to get your question read, send us an email to [email protected], or do what Toby did, go to the Facebook group and post your question facebook.com/AdvancedSellingPodcast.

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Episode #442: My Prospect Won’t Buy

What to do when you can save the prospect money and they still don’t buy? When the prospect won’t return your calls?

In this episode of the Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale answer a question from a listener on how to better compete against their giant competitors.

They also discuss how to move people to action when you can save them money but they still won’t purchase.

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Episode #441: Trash Talking Your Competitor

You don’t really think we are going to teach you new words for trash talking your competitor, do you? Of course not.

On this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale discuss how to compete.

They give you their thoughts on ways you can ratchet up your competitive skills so that maybe, just maybe, your competitor will be trash talking you.

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