Posts

Not Getting to the Right Level Inside Your Prospect Org?

Are you struggling to get to the decision maker in your prospect organization? Are you being passed down too often?

Or, do you find you never make it up to the right level? Then, you have a problem.

On this episode, Bill addresses the issue of not calling on the right level and how it might be a sign that you need help.

This is part 4 of our 10 part series on “How Do You Know If You Need Help?”

Also mentioned in this podcast:

Do You Have Constant Inner Churn?

In this episode, Bill dives deeper into the feeling of inner churn and stress.

When you go to bed at night do you think about where you are in your business?

Are you constantly thinking about how to do things better?

If so, on this episode Bill gives you some ways you can handle this feeling.

This is part 3 of our 10 part series on “How Do You Know If You Need Help?”

Also mentioned in this podcast:

Is Your Lead Gen Process Scaleable?

In this week’s episode, Bill talks about the problem that most Lead Generation Processes have, they’re not scalable.

Are you generating leads while you’re sleeping? You should be. If you’re not, it’s time to take a look at how you can create a lead generation process that does.

This is part 2 of our 10 part series on “How Do You Know If You Need Help?”

Also mentioned in this podcast:

Is Your Closing Percentage Too Low?

In this episode, Bill reviews a tip or two on how you can up your game in the closing department.

Your conversion should be much higher than 12%, which as closely as we can tell, is the national B2B average.

This is part 1 of our 10 part series on “How Do You Know If You Need Help?” series. In the coming days, I’ll share 9 other warnings that self-improvement might in the cards for you.

Also mentioned in this podcast:

Building Your Lead Parthenon (Part 4 of 4)

Mom: Don’t Put All Your Eggs In One Basket!

This is likely a piece of advice you got as a youngster. It must have its origins in our agriculture background. But the premise is as true today as when you were young.

Don’t rely on ONE avenue for generating leads! It is unscalable. In this episode of The Bill Caskey Podcast, Bill reviews a concept called The Parthenon, a Greek structure that was sturdy and built to last. Just like your marketing plan should be!

He outlines the 4-5 pillars you should put in place to help you build your business.

If you have not already watched my “Sales Pipeline Builder – Live Q&A Replay” go to my YouTube channel to watch it now https://billcaskey.com/mainwp/youtube

Also mentioned in this podcast:

 

Your Mission Affects Your Lead Flow (Part 3 of 4)

As a sales coach I’m always looking for the hidden root cause of our problems. And, one of the biggest issues sales organizations have today is Lead Flow or Lead Generation.

In this episode of The Bill Caskey Podcast, I contend that the mission you are on or that you believe you are on has more to do with lead flow than anything else.

I’ll explain how you can best arrive at your personal mission as it relates to your customer focus.

If you have not subscribed to my YouTube channel go to https://billcaskey.com/mainwp/youtube. I’ll be doing a live broadcast later this week called “The Sales Pipeline Builder – Live Q&A.”

Also mentioned in this podcast:

 

How To Create a Lead Freebie (Part 2 of 4)

Almost every sales person or organization struggles with one statistic that I think is important, Closing Ratio. I also believe that the root of this issue stems from the very start of the sales process. 

So the dilemma is, how do I begin the sales process In a way that removes the pressure that a prospect might feel?

Well, on this episode of The Bill Caskey Podcast, I’ll tell you exactly how to create a Lead Freebie, which is a tool you can use to attract the right prospect.

Also, if you do this correctly, this can position you much better in the mind and heart of the prospect, and maybe even in your own mind!

Also mentioned in this podcast:

 

Constructing Your Message To Generate Better Leads (Part 1 of 4)

I asked the question to my clients, “between getting enough traffic in your pipeline and converting that traffic into sales, what’s the bigger issue?” And, without question, it’s generating traffic.

This issue is Lead Generation and there’s a lot of work to do there. Too often sales professionals default back to the old method of prospecting in a new world. But, the old way is not scalable.

We’d been given a gift, the gift of digital technology. Are you taking advantage of that? If you’re like most salespeople, you’re probably not.

On this week’s Bill Caskey Podcast, I’ll give you an exact recipe you can use to start generating more and better leads right away!

Also mentioned in this podcast:

 

Episode #539: Understanding the Process When Leads Get Generated

On this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale address a listener question from the mailbag from someone who wanted to know whether they should outsource their lead generation.

The guys talk about the three different types of lead generation, sales person directed, internally focused, or outside agency directed.

They also give some insight on how to look at these three areas of focus, depending upon where you are in your business.

Also mentioned in this podcast:

  • Download your free eBook, “Elements of a winning sales proposal: Create stunning proposals that close deals” by our friends at PandaDoc. Go to https://www.pandadoc.com/asp to get it now!
  • Also, be sure to get a free copy of Outreach’s book on Sales Engagement. Just go to https://www.outreach.io/asp and it’s all yours!

If you’re interested in bringing one or both of the guys in for a sales retreat or sales meeting, send us an email at [email protected], and if you’re a new listener, we’d love to hear about you. Send us an email telling us how you found the podcast and what you’d like to hear as you go down the journey with us to sales excellence!