Posts

Episode #477: Are You Silently Being Locked in the Commodity Dungeon?

In this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale address the silent killers that will cause you to end up in the commodity dungeon where only price matters.

They reveal some tips on how to prevent yourself from being commoditized or extract yourself once you’re in it.

They also talk about their new course, called The Personal Brand Makeover Course, which is coming soon!

Also mentioned in this podcast:

Do You Believe What I Believe?

I find that it’s enormously helpful to understand the beliefs of the people who you take advice from. That goes for podcasters, coaches, trainers, seminar leaders and anyone that you turn to for advice.

In this episode of The 2X Podcast, Bill shares 5 of his most important beliefs about you and your potential.

There’s also a freebie checklist that is available by going to https://billcaskey.com/60download. Let us know what you think.

Also mentioned in this podcast:


 
DOWNLOAD THE "WORLD CLASS PERFORMANCE" FREEBIE

Episode #475: Does Your Story Really Compel Anybody?

On this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale discuss the building, or rebuilding, of your company story.

Bill and Bryan walk through a three-part framework that will help you get clear about how to communicate your company story to your constituents.

If you’re interested in having them coach you on your story, send an email to [email protected] and in the subject line put Message Makeover.

They’ll select a handful of people to do a live coaching session to help you get clear on your message.

Also mentioned in this podcast:

Is it Time For a Cool Change?

Probably shouldn’t make any 70’s yacht rock references (“Cool Change” by Little River Band), but this episode is all about change. And the main question is: Given what’s occurring in the world around you, do you need to change?

Bill gives 5 insights on how to look at yourself and rate where the change should happen.

Good episode if you’re in the “planning phase” for 2018.

Also mentioned in this podcast:


 

Are You Sure Your Message Is On Target?

Without trying to be overly dramatic, that’s my question to you: Are you sure you’re communicating the proper message to your market?

Most aren’t.

Which is why I did this episode, where I give you several new ways to think about your target audience, and the messages that will get through.

Also, I prepared a Checklist for you. Just go to BillCaskey.com/50download to get your freebie!

Also mentioned in this podcast:


 
DOWNLOAD THE 5 TIPS TO GETTING YOUR MESSAGE RIGHT

Going All The Way

Are you Going All The Way With Your Sales Message?
Or, are you dancing at the margins? It’s time to get in the game with delivering your unique message!