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What’s The Evidence You’re Successful?

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People love “evidence” don’t they? And we should all love it, too.

It’s evidence that leaves clues as to whether you’re on your way to your goals. Or, evidence also helps as you are in the sales process.

In this episode of The 2X Podcast, Bill Caskey discusses the various faces of evidence and gives you some ideas on how you can better use your evidence.

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Episode #424: Owning Your Content Platform

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advancedsellinpodcastgraphicbootHave you thought about what’s possible when you own your own platform?

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale focus on helping you own the platform from which you tell your story.

Are you producing your own content?

Or are you holding yourself back from putting something out in a blog or on LinkedIn because you’re afraid of failure or looking stupid?

In this episode of The Advanced Selling Podcast, Bill and Bryan help you understand what you can do to own the platform you’re using and how to make it worth your efforts. If you’ve ever wanted to be in a position where people call you instead of you calling them, you won’t want to miss this episode.

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Episode #423: Old School Sales Language

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advancedsellinpodcastgraphicbootBudget. Prospect. Rapport. Value-add. Pain points.

Tired of the same words that may be contributing to old school thinking in the sales process?

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale dive into how the labels and words we use in sales may be negatively impacting the outcomes we achieve.

Are you still asking your prospects about their pain points?

Do people tell you your product/service doesn’t fit into their budget?

In this episode of The Advanced Selling Podcast, Bill and Bryan give you new alternatives to the same, tired language. They will help you modernize what you say and give you strategies to avoid using words that are overused and misunderstood. Learn how to update your sales language starting right now.

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Episode #422: Mailbag Monday from Down Under

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advancedsellinpodcastgraphicbootIt’s a two-part question Mailbag Monday at The Advanced Selling Podcast.

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale answer questions from Luke in Australia.

Are you looking for ways to help your prospect calls be more effective?

What if your prospect doesn’t talk or engage in your conversation?

Bill and Bryan will help you examine your messaging, context setting and your process. Are you bringing a “I hope they say yes in this meeting” energy to your conversations?

Learn how to focus on the right things and make your interactions more effective in this episode.

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Episode #420: Closing Deals on the Golf Course

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advancedsellinpodcastgraphicbootThey make it look easy in the movies: Closing deals on the golf course. How does it work in real life?

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale share their 5-step plan for conducting business while you entertain clients.

Are you taking prospects to sporting events, concerts, or a round of golf?

Are you wondering how to maximize those opportunities?

In this episode of The Advanced Selling Podcast, two non-golfers will give you their tips for managing expectations, knowing the appropriate etiquette and where/when to wine and dine your prospects in the sales process.

Don’t take Hollywood’s word for it— closing on the golf course isn’t as easy as it looks.

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Episode #419: Are You a Lonely Salesperson?

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advancedsellinpodcastgraphicbootAre you on an island all alone? If you’re the lone salesperson or feel unsupported in your sales role, this episode is for you.

Veteran sales trainers Bill Caskey and Bryan Neale share tips and strategies you can use immediately to reduce the feeling that you’re all alone with nowhere to turn.

Are you a consumer of the knowledge around you?

Do you surround yourself with people who are like-minded?

In this episode of The Advanced Selling Podcast, Bill and Bryan will give you their checklist of things you can do to help feel like you’re a part of a community and fighting the sales battle with others around you. Be lonely no more. Listen in to find out how.

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Episode #416: Bloody Knuckle Cold Calling

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advancedsellinpodcastgraphicbootAre you in a cold-calling business?

In this episode, veteran sales trainers Bill Caskey and Bryan Neale field a question from Blake in Texas that we know many listeners find challenging.

How do you engage with a prospect when you’re knocking on their door?

What can you do to soften the immediate feeling they have to tell you to go away?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan share strategies for effective and efficient cold-calling. Getting right with your belief about what you’re selling, approaching with good intent, and considering the impact of your words and approach will help you focus on what really matters in your interaction— providing a service to help the person who answers the door.

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Episode #412: Sales Lessons from the Olympics

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advancedsellinpodcastgraphicbootAre you staying up late every night mesmerized by the Olympics?

In this episode, veteran sales trainers Bill Caskey and Bryan Neale look to lessons sales people can learn from athletes competing at the top of their game.

How do you prepare yourself when something doesn’t go as planned in a sales call?

How can you detach from things around you that you can’t control?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan give you specific techniques to take your sales game all the way to Rio.

Are you ready to compete with the best of the best from around the world? Listen in today to find out.

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Episode #411: Mindset Tips from a PGA Golfer

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advancedsellinpodcastgraphicbootWhat do golf pros know about sales training? You may be surprised by the overlaps in mindset principles.

In this episode, veteran sales trainers Bill Caskey and Bryan Neale reflect on Donald Miller’s Storybrand podcast and an interview with Ben Crane, a PGA golf pro.

Do you struggle to avoid your subconscious taking over your mindset?

Are you practicing reps to help get your mind right?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan share tips to help you focus on mindfulness in the sales process.  You will learn how to quiet your mind, set your own expectations and focus on your prospects instead of yourself.

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