Tag Archive for: Sales Process

Is Your Lead Gen Process Scaleable?

/in , , , , , , , , , /by

In this week’s episode, Bill talks about the problem that most Lead Generation Processes have, they’re not scalable.

Are you generating leads while you’re sleeping? You should be. If you’re not, it’s time to take a look at how you can create a lead generation process that does.

This is part 2 of our 10 part series on “How Do You Know If You Need Help?”

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/07-09-19-ScaleLeads.mp3″ title=”Is Your Lead Gen Process Scaleable?” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

Is Your Closing Percentage Too Low?

/in , , , , , , , , , /by

In this episode, Bill reviews a tip or two on how you can up your game in the closing department.

Your conversion should be much higher than 12%, which as closely as we can tell, is the national B2B average.

This is part 1 of our 10 part series on “How Do You Know If You Need Help?” series. In the coming days, I’ll share 9 other warnings that self-improvement might in the cards for you.

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/QuickHits_1-ClosingPercentage.mp3″ title=”Is Your Closing Percentage Too Low?” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

Building Your Lead Parthenon (Part 4 of 4)

/in , , , , , , , , , /by

Mom: Don’t Put All Your Eggs In One Basket!

This is likely a piece of advice you got as a youngster. It must have its origins in our agriculture background. But the premise is as true today as when you were young.

Don’t rely on ONE avenue for generating leads! It is unscalable. In this episode of The Bill Caskey Podcast, Bill reviews a concept called The Parthenon, a Greek structure that was sturdy and built to last. Just like your marketing plan should be!

He outlines the 4-5 pillars you should put in place to help you build your business.

If you have not already watched my “Sales Pipeline Builder – Live Q&A Replay” go to my YouTube channel to watch it now https://billcaskey.com/mainwp/youtube

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/06-26-19-Parthenon.mp3″ title=”Building Your Lead Parthenon (Part 4 of 4)” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

 

Your Mission Affects Your Lead Flow (Part 3 of 4)

/in , , , , , , , , , /by

As a sales coach I’m always looking for the hidden root cause of our problems. And, one of the biggest issues sales organizations have today is Lead Flow or Lead Generation.

In this episode of The Bill Caskey Podcast, I contend that the mission you are on or that you believe you are on has more to do with lead flow than anything else.

I’ll explain how you can best arrive at your personal mission as it relates to your customer focus.

If you have not subscribed to my YouTube channel go to https://billcaskey.com/mainwp/youtube. I’ll be doing a live broadcast later this week called “The Sales Pipeline Builder – Live Q&A.”

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/06-19-19-Mission.mp3″ title=”Your Mission Affects Your Lead Flow (Part 3 of 4)” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

 

How To Create a Lead Freebie (Part 2 of 4)

/in , , , , , , , , , /by

Almost every sales person or organization struggles with one statistic that I think is important, Closing Ratio. I also believe that the root of this issue stems from the very start of the sales process. 

So the dilemma is, how do I begin the sales process In a way that removes the pressure that a prospect might feel?

Well, on this episode of The Bill Caskey Podcast, I’ll tell you exactly how to create a Lead Freebie, which is a tool you can use to attract the right prospect.

Also, if you do this correctly, this can position you much better in the mind and heart of the prospect, and maybe even in your own mind!

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/06-12-19-Freebie.mp3″ title=”How To Create a Lead Freebie (Part 2 of 4)” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

 

Constructing Your Message To Generate Better Leads (Part 1 of 4)

/in , , , , , , , , , /by

I asked the question to my clients, “between getting enough traffic in your pipeline and converting that traffic into sales, what’s the bigger issue?” And, without question, it’s generating traffic.

This issue is Lead Generation and there’s a lot of work to do there. Too often sales professionals default back to the old method of prospecting in a new world. But, the old way is not scalable.

We’d been given a gift, the gift of digital technology. Are you taking advantage of that? If you’re like most salespeople, you’re probably not.

On this week’s Bill Caskey Podcast, I’ll give you an exact recipe you can use to start generating more and better leads right away!

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/06-05-19-Messaging.mp3″ title=”Constructing Your Message To Generate Better Leads” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

 

7 Elements of the Ideal Sales Process

/in , , , , , , , , /by

In this episode Bill explains the ideal process not from your perspective, but from the customer’s perspective. This is where most get it wrong.

It’s likely you’ve had a sales process work this exact way, the problem is in scaling it and replicating it so that it happens more frequently.

On this episode, Bill gives the 7 Elements of the Ideal Sales Process and how to start creating your own.

This is an intro to our YouTube LIVE on Thursday, May 23rd @12PM EST (www.billcaskey.com/YouTube). The topic is Building Your Pipeline.

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/05-20-19-IdealProcess.mp3″ title=”7 Elements of the Ideal Sales Process” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

 

The Ultimate Success Path

/in , , , , , , , , /by

On this week’s episode of The Bill Caskey Podcast, I dive deep into the concept of developing a Success Path. 

I believe everyone is on a journey. We are looking to go from here (where we are now) to there (where we want to be). I’ve found when we define where we are now and where want to go, the path to get there becomes a little easier. 

On this episode, I give you a handful of ideas on how create your very own success path and get started right now!

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/05-13-19-SuccessPath.mp3″ title=”The Ultimate Success Path” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

 

How To Get An 80% Close Rate

/in , , , , , , , , /by

In this episode, I share 7 strategies I have found work to radically bump up your close rate. This is THE #1 metric you should be focused on.

P.S. When You’re Ready, Here Are 3 Ways I Can Help…

1. Discover how you can “change the game” of professional selling. Get more out of your market by reading this free Ebook (w/video training). www.billcaskey.com/gamechanger

2. Are you a sales leader who wants to hang around equally ambitious souls? Then check out my webinar called “Rise of The World Class Sales Leader.” It’s free. https://resources.billcaskey.com/risewebinar

3. Transform your results by being part of my sales mastermind, The 2X Group. Groups forming soon, so apply now. https://www.the2xgroup.com/

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/05-06-19-Closing.mp3″ title=”How To Get An 80% Close Rate” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast: