Recently, I was invited to be on with Will Barron, (The Salesman podcast) out of UK. I’ve had Will on my podcast before and find him to be a straight shooter – and a seeker of the truth about how to achieve in this world.

We addressed:

• The idea of your core mission as a sales pro
• Some ideas on how you can use content marketing to enhance your position
• Ideas on the ‘new paradigm of selling.’

Here is the interview in its entirety:

If you want to listen on his iTunes stream, here it is.

Sales Professional?
I’ve had a few requests since the interview – from people wondering how to get access to more of this thinking. We are taking applications throughout the year into The 2X Group, a mastermind/learning group for B2B sellers, which you can find out more about here. http://www.the2xgroup.com

Sales Leader?
I also had some inquiries from Sales Leaders/Managers/VPs for how to implement this thinking inside your company. If that speaks to you, then go here for more information on how to do that. www.worldclasssalesleader.com