Personal Brand Makeover #2 – Rebranding Michael

The Advanced Selling Podcast

In this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale on on the second August Branding Makeover episodes. By the way, if you don’t have the Personal Brand Makeover Checklist yet, go to advancedsellingpodcast.com/makeover to download it.

Michael is an upcoming college graduate who has ambitions of being a business owner. The challenge for him is that there isn’t a clear path for him to entrepreneurship. Bill and Bryan give him some tips on how he can improve his digital presence and some advice on how to get started on creating his own path.

Have a question? Send it to us at [email protected]. Want to jump to the front of the line? Do it in a voice memo and send it on.

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Episode #461: Tenacious

The Advanced Selling Podcast

In this episode of The Advanced Selling Podcast, Bill and Bryan answer a CoVideo Mailbag question about the difference between being tenacious and being persistent. We always seem to laud the sales person who doesn’t take no for an answer, and in so doing, can be annoying.

Nobody wants to be that person, however some of the training that we’ve gotten over the years encourages us to do that. But not so today!

Bill and Bryan go over some different ways to look at this whole tenacious and overbearing element, and give you some ideas on how to be effective without being somebody that you aren’t.

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Episode #460: Friction in the Sales Process

The Advanced Selling Podcast

In this episode of the Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale review a list of things to stop doing in the sales process that might cause friction, and actually stop your buyer from buying.

This came as a result of one of Bryan’s clients asking him what they could do to reduce that buyer friction.

Check yourself against this list and see if you’re doing any of these things, and if you are, stop right now!

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Episode #459: How To Talk About Price Without Talking About Price

The Advanced Selling Podcast

One of the biggest mistakes salespeople make is not knowing how to talk about price and economic value with customers.

In this episode of The Advanced Selling Podcast, Bill reviews a coaching call he had with a new client who was struggling about how to combat the resistance, “I don’t have money in the budget for this.”

Bill and Bryan also give you a handful of ideas on how to change your thinking about money, pricing, and economics in the sales cycle. Bring your pen and notepad to this episode!

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Episode #458: Do You React Emotionally (When You Shouldn’t)?

The Advanced Selling Podcast

In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale discuss a situation with one of Bryan’s clients who reacted to a client’s cancellation.

Bill and Bryan also share some thoughts and strategies on how to NOT react emotionally in most scenerios.

Remember, August is MAKEOVER MONTH so if you want to be considered for our live makeover, send as email to [email protected] and tell us about yourself and your goal of personal branding makeover.

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