Entries by Bill Caskey

3 Simple Closing Strategies for B2B Sellers

I think everybody in sales should watch this video…it has to do with how to 3X your business simply by working on very specific conversion strategies. And I know it will help you, too. And that’s what I’m all about – helping sales professionals grow their skills – and their income. To download my FREE guide, “5 […]

Mastering the First Call

We can all agree that the first call is extremely important in the sales process. The first call is where you set the stage to be the guide on your customer’s journey. If you fail to do that, you’re doomed from the start. In this episode, Bill gives you a sure-fire method on how you […]

A Deep Dive Into Your Thinking

A couple of episodes ago, Bill discussed “The Model.” Simply put, your thinking determines your strategy, your strategy determines your actions, and your actions determine your results. But how can we change our thinking? In this episode, Bill does a deep dive into your thinking. He gives five categories of thought you need to reexamine […]

A Simple Framework to Solve Every Sales Problem

As we begin our 2023 year, we all have goals we have set out before us. It might be to grow your income, increase your closing percentage or make more calls. But, it can be easy to fail to accomplish your goals unless you have a proper framework to succeed. In this episode, Bill gives […]

How To Unlock Your Uniqueness (4 Steps)

It’s a question I get everywhere: “Yes Bill, I know you want me to communicate my uniqueness but how do I find it?” In this episode I’ll give you a simple four-part framework for helping you unlock what’s unique about you in your market. This audio is from a live YouTube video that Bill did on […]

Are You Working Out The Correct Sales Muscles?

In this episode, Bill shares a personal story about muscle recovery after an injury that applies every bit as much to you in sales or leadership. Are you strengthening the right muscles? The fact is that we can only be good at some of the things that our job demands. So, how do we accommodate […]

How to Cover a Large Territory

In this episode, Bill receives a question from a listener who is worried about being able to cover a larger territory. Bill gives him some ways to reach a much larger client base without working harder or longer. And the answers might not be what you think! If you’d like to have, your question answered […]

The Problem Hiding Under the Surface

So often, I get questions from podcast listeners or clients who miss the root problem hiding under the surface. It’s easy to only see a problem at face value, but I want you to look deeper. In this episode, I take a listener question who is having a problem after he gives his presentation to […]

How Do You Deal With Overwhelm and the Blues?

In this episode, Bill sits down with Kathy Caprino, a world-renowned speaker and coach with a background in psychology. Kathy works with men and women worldwide on business frustrations and motivation. You can find out more about her and her work at https://kathycaprino.com/. This is part of our ongoing guest expert series, where we dive […]