We are all faced with the dilemma of how to communicate best during the disruptive times we are in. As a service to you, I am doing a series of podcasts over the next 45 days that will be full of ideas, tips, and strategies to help you communicate amidst the disruption. My first episode […]
Those of you who know me know that I abhor media scare tactics and fear mongering. They love to scare us into clicking. On this week’s episode I decided to give you my thoughts on the Corona Virus Scare and how successful sales teams should approach this situation. I’ll also tell you what you can […]
In this week’s episode, I interview Dan Fredrickson, a Denver, CO attorney specializing in helping companies work through legal issues in the sales process. Dan gives tips for every sales organization so that they can better handle the legal proceedings inside their client’s company. Learn more about Dan and his Law Firm at http://kofirm.com/. […]
This is Part 2 of our 2 Part series on Prospect Qualification. On this week’s episode, Bill discusses the importance of qualification. We’ve always been taught that a person needs to have a problem that they want to solve, have money to solve the problem, and a commitment to spend the money, and that qualifies them. […]
I often see that sales teams struggle with truly identifying who are good prospects and who are not. We’ve always been taught that a person needs to have a problem that they want to solve, have money to solve the problem, and a commitment to spend the money, and that qualifies them. But I think […]
On this week’s episode of The Bill Caskey Podcast, Bill makes the case that everyone should be focused on their Personal Brand. He gives you 5 steps you can take to start building your brand and if you already have one, how to make yourself into an influencer in your market. Whether you already have […]
70% of people experience burnout while on the job. Are you feeling the burnout in your position? On this week’s episode, Bill gives you some ways to avoid getting the feeling of burnout. He also gives you some techniques to overcome burnout if you are experiencing it. What the hell is going on with your […]
No matter what anyone says, I don’t believe salespeople go into business so they can act desperate. It’s true, if you think about it – most people in sales are there to do the right thing. Earn a living, provide for their family, secure their future. It’s not like they wake up thinking, “How will […]
The #1 issue with sales teams is without a doubt Prospecting. “How do I generate the right leads in the right way to scale my business?” It can be such a stressful part of the sales process, but it doesn’t have to be that way. On this episode, I’ll give you 5 perspectives you must […]