On this episode of The Bill Caskey Podcast, Bill sits down with Michael Stelzner, marketing expert and founder of Social Media Examiner. They discuss how salespeople should start looking at themselves as Marketers of themselves and their product. Michael also gives some great ideas on how to stand out from the crowd. This is part […]
On this episode of The Bill Caskey Podcast, Bill sits down with Michael Stelzner, marketing expert and founder of Social Media Examiner. Michael shares the way he looks at business and the future of marketing. They also discuss the importance of personal branding and why most people don’t focus on it. This is part 1 […]
Do you really know your Prospect’s true motive for action? Why would they buy? Why would they buy from you? If you’ve never taken the time to consider it, this episode is for you! Be sure to subscribe to our YouTube channel to see the full Bill’s Basics series and for more content like this, […]
On this episode of The Bill Caskey Podcast, Bill prompts you to evaluate what kind of sales team that you have built. We are all on a journey in life, what are you doing to further that journey for your people? Bill gives you some situations and how to handle them like a professional vs. […]
On this episode of The Bill Caskey Podcast, Bill asks the question of CEO’s and Presidents, “Have You Built a High Performance Sales Culture?” Most companies don’t have one, but the good news is, you can build one. Bill gives you 5 things you can start doing now with your team that can get you […]
This is part 2 of Bill’s interview on The Slip Stream Marketing Podcast, slipstream-marketing.com/podcast. Bill discusses his belief that every sales person should have a thriving online presence. It’s so easy to get wrapped up in the day to day that we feel like marketing ourselves is a chore that we don’t have time for. […]
Bill recently had the opportunity to be interview by Richard Lomax at Slip Stream Marketing, slipstream-marketing.com/podcast. On this episode, Bill takes part of that interview and dives deeper into the conversation. This is part 1 of the interview, where he discusses the most common issues that he sees when he starts working with a sales team. […]
On this episode of The Bill Caskey Podcast, Bill discusses one of the most important things to a salesperson, The Sales Process. When was the last time you took a look at your sales process? Have you ever written your process out? In this episode, Bill gives you the 6 steps to creating the ultimate […]
Discounting is dangerous. It’s very tempting for an eager salesperson to close the business by offering a discount, but even a small discount can make a huge impact on a company’s margin. But the good news is that you don’t have to discount (at all or as much). Bill gives you 3 ideas that can help […]