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How Your Thinking Must Change

This is part 2 of Bill’s interview on The Slip Stream Marketing Podcast, slipstream-marketing.com/podcast. Bill discusses his belief that every sales person should have a thriving online presence.  It’s so easy to get wrapped up in the day to day that we feel like marketing ourselves is a chore that we don’t have time for. […]

What The Hell is Going On With My Sales Team?

Bill recently had the opportunity to be interview by Richard Lomax at Slip Stream Marketing, slipstream-marketing.com/podcast. On this episode, Bill takes part of that interview and dives deeper into the conversation. This is part 1 of the interview, where he discusses the most common issues that he sees when he starts working with a sales team. […]

Creating the Ultimate Sales Process

On this episode of The Bill Caskey Podcast, Bill discusses one of the most important things to a salesperson, The Sales Process. When was the last time you took a look at your sales process? Have you ever written your process out? In this episode, Bill gives you the 6 steps to creating the ultimate […]

Discounting – The Death of a Business

Discounting is dangerous. It’s very tempting for an eager salesperson to close the business by offering a discount, but even a small discount can make a huge impact on a company’s margin. But the good news is that you don’t have to discount (at all or as much). Bill gives you 3 ideas that can help […]

Our New Sales Aim

Have you ever had a serious Moment of Clarity? One where you stopped and thought, I’m thinking about this situation in the completely wrong way. Well, that’s what inspired this episode of The Bill Caskey Podcast. Bill dives deep into the question of, are we looking at sales in the right way? He argues that […]

How Do I Stay Detached When I Need the Business?

On this episode of The Bill Caskey Podcast, Bill takes a recent question he receive from a client and goes deep. The question was, “I understand I need to stay detached in the sales process, but how do I do that when I need the business.” Whether it’s quota or income we all get in […]

To Build a World Class Team, You Need These 5 Codes of Conduct

When I go into a company to work with their sales team, I’m looking for their culture – is it a high performance culture – or one where mediocrity is tolerated? On this week’s leadership episode, I’ll give you 5 of my Codes of Conduct that I help companies embrace and implement. If you want […]

How Do I Bring the Right Energy to My Business Relationships?

What kind of energy do you give off? To your clients, to your peers, to your prospects. Are you aware of your vibe? On this episode of The Bill Caskey Podcast, Bill divides your energy in to two parts, faux energy and authentic energy. He also gives you some ways to get rid of your […]

What Are Your Non-Negotiables?

What are the things that you must do? The rules you live by, your no option behaviors? Do you have any? On this Leader Edition of The Bill Caskey Podcast, Bill gives you 5 rules you should be reinforcing with your sales team. If you implement these behaviors, then your team will grow every month. […]