Entries by Bill Caskey

Our New Sales Aim

Have you ever had a serious Moment of Clarity? One where you stopped and thought, I’m thinking about this situation in the completely wrong way. Well, that’s what inspired this episode of The Bill Caskey Podcast. Bill dives deep into the question of, are we looking at sales in the right way? He argues that […]

How Do I Stay Detached When I Need the Business?

On this episode of The Bill Caskey Podcast, Bill takes a recent question he receive from a client and goes deep. The question was, “I understand I need to stay detached in the sales process, but how do I do that when I need the business.” Whether it’s quota or income we all get in […]

To Build a World Class Team, You Need These 5 Codes of Conduct

When I go into a company to work with their sales team, I’m looking for their culture – is it a high performance culture – or one where mediocrity is tolerated? On this week’s leadership episode, I’ll give you 5 of my Codes of Conduct that I help companies embrace and implement. If you want […]

How Do I Bring the Right Energy to My Business Relationships?

What kind of energy do you give off? To your clients, to your peers, to your prospects. Are you aware of your vibe? On this episode of The Bill Caskey Podcast, Bill divides your energy in to two parts, faux energy and authentic energy. He also gives you some ways to get rid of your […]

What Are Your Non-Negotiables?

What are the things that you must do? The rules you live by, your no option behaviors? Do you have any? On this Leader Edition of The Bill Caskey Podcast, Bill gives you 5 rules you should be reinforcing with your sales team. If you implement these behaviors, then your team will grow every month. […]

Interview with Mike Koenigs – Part 2

How can you, as a sales professional change your approach so that you become truly UNIQUE in a world of sameness? Mike Koenigs is one of the most accomplished authorities on this concept. This is part 2 of my interview with Mike Koenigs. Learn more about him at https://www.mikekoenigs.com. [smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/10-17-19-MikeKoenigsPart2.mp3″ title=”Interview with Mike Koenigs – Part 2″ […]

Do you have a “No Competition” Strategy?

Corporate Leaders, you spend lots of money on marketing and business development, but are you working on the REAL PROBLEM? How to equip your sales force to position your solution as a “category of one” with their prospects? I find most sales teams are awful at this. On this week’s leadership edition episode, I’ll give […]

The 4 Processes You Should Visualize

“Do you have a sales process?” That’s the very first question I ask when I start working with a sales professional. Only 50% of those that I ask say yes to that question. But, what’s worse, less than 25% have a visual depiction of their sales process.  On this week’s episode I’ll give you the […]

Are Your Attachments Holding You Back?

On this week’s episode of The Bill Caskey Podcast, Bill takes a deep dive into the psyche of the human soul and discusses the root cause of our attachments. Detachment is one of the most fundamental areas of the Mindset Shift. And, unless we identify those Attachments that are standing in our way, we’ll be […]