In this episode, Bill takes you on a journey into the world of podcasting and its untapped potential for scaling leads. Say goodbye to traditional methods and hello to a direct avenue to your market. He breaks down the three podcast formats—solo, co-hosted, and guest—and guides you on equipment, recording, and editing. Discover how to […]
In this episode, Bill Caskey sits down with James Mayhew, a culture and execution consultant, to delve into the world of building strong organizational cultures and fostering employee alignment. James, known for his expertise in transforming companies’ culture and enhancing employee engagement, shares his insights and experiences working with businesses of various sizes, from small […]
In this episode, Bill he dives into the unexplored territory of beliefs. Just as stories define uniqueness, beliefs shape success. Bill uncovers the significance of examining your beliefs about potential and market value, sharing insights from his experience in mentoring high achievers. Discover the transformative potential of challenging and reshaping your beliefs, paving the way […]
In this episode, Bill sits down with his long-time friend and fellow sales trainer, Matt Nettleton, to discuss the latest trends in sales and the skills salespeople need to develop for the coming year. They share insights on messaging, prospecting strategies, and the importance of building rapport with potential clients. They also dive into the […]
In this episode, Bill shares five powerful strategies to create urgency and motivate your buyers during the sales process. Learn how to identify good prospects, be selective with your sales funnel, avoid common impediments, establish a well-defined sales process, and effectively communicate it to prospects. Elevate your sales game and close deals faster with these […]
In this inspiring episode, Bill Caskey interviews the renowned author, speaker, and coach trainer, Andrea Waltz (https://twitter.com/GoforNo), who has revolutionized the way sales teams approach their work. Andrea shares her unique philosophy called “Go for No,” which challenges conventional sales tactics and empowers salespeople to embrace rejection as a stepping stone to success. Learn how […]
In this thought-provoking episode, Bill sits down with Dr. Dan Pallesen, a renowned wealth manager and psychologist, to dive deep into the concept of money scripts. Together, they explore the unconscious beliefs and behaviors that shape our financial lives, discussing the impact of early money messages and the powerful role they play in our wealth […]
Join Bill Caskey in the final episode of the five-part series on the Big Profit Amplifiers. As a CEO, founder, or CFO concerned about profit margins, learn how to leverage your sales department and team to improve profitability. Bill shares valuable insights accumulated over his 30-year career, focusing on instilling a premium mindset in your […]
Continuing his “Big Profit Amplifier” series, Bill shares three more powerful strategies to boost profitability in your business. He emphasizes the importance of conducting rigorous assessments for high-value, complex solutions. He also introduces the concept of expanding by penetrating existing clients. Rather than solely focusing on acquiring new customers, he encourages businesses to tap into […]