Join Bill Caskey in the final episode of the five-part series on the Big Profit Amplifiers. As a CEO, founder, or CFO concerned about profit margins, learn how to leverage your sales department and team to improve profitability. Bill shares valuable insights accumulated over his 30-year career, focusing on instilling a premium mindset in your […]
Continuing his “Big Profit Amplifier” series, Bill shares three more powerful strategies to boost profitability in your business. He emphasizes the importance of conducting rigorous assessments for high-value, complex solutions. He also introduces the concept of expanding by penetrating existing clients. Rather than solely focusing on acquiring new customers, he encourages businesses to tap into […]
In this episode, Bill continues his series, “Big Profit Amplifiers.” He shares three more powerful strategies to increase profitability in your company. Learn how to shift your sales team from sellers to guides, the importance of knowing your numbers, and how to build an irresistible message. Implement these strategies to amplify profit and achieve greater […]
In this episode of The Bill Caskey Podcast, Bill shares three more powerful strategies that CEOs, presidents, and VPs of sales can implement to enhance profitability. Continuing the “Big Profit Amplifiers” series, Bill emphasizes the importance of shifting from thinking about prospects to building an audience. He explains how understanding your audience’s needs, struggles, and […]
In this episode of The Bill Caskey Podcast, Bill introduces a brand new series focused on maximizing sales revenue and profitability for CEOs, VPs of Sales, and leaders in higher-level positions. These “Big Profit Amplifiers” will revolutionize your sales process and help you achieve remarkable results. Throughout the series, Bill will share 15 powerful strategies […]
In this episode, Bill dives into a critical issue faced by sales professionals and leaders alike: the challenge of reaching the right decision-makers within organizations. Bill shares five key reasons why salespeople struggle to connect with CEOs and strategies to overcome these obstacles. Whether you’re a VP of Sales or a CEO, this episode will […]
In this episode, Bill discusses the importance of having a checklist to build a personal brand. The episode emphasizes the importance of personal clarity, authenticity, and consistency in building a strong personal brand. To download the free document: “How to Build Your Personal Brand,” go to https://billcaskey.com/personalbrand Also, if you’d like to schedule a […]
In this episode of The Bill Caskey Podcast, Bill dives into the importance of building your personal brand as a B2B sales professional. He addresses the resistance and misconceptions surrounding personal branding and encourages listeners to see it as a way of doing their customers a favor by making it easier for them to make […]
In this episode, Bill discusses 10 beliefs that “million-dollar” sellers have that most people don’t. These beliefs are centered around the core of how we think and approach our prospects and our role in the buyer-seller dance. He provides valuable insights and practical tips on cultivating these beliefs to transform your business and personal well-being. […]