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This is our 5th in a five part series on Psycholgical Frameworks for Sales Success.

In this episode of The 2X Podcast, Bill breaks down “Thought Leadership” – what it is, what it is NOT, and how you can begin to embrace your own personal thought leadership.

Make sure you download the freebie on “Becoming a Thought Leader” for this episode at http://billcaskey.com/67download.

Also mentioned in this podcast:

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DOWNLOAD THE "THOUGHT LEADERSHIP" FREEBIE

Who Controls The Buyer Seller Dance In Your Life?

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This is part four of Bill’s Psychological Framework for Success that sales people far and wide need to adopt.

In this episode of the 2X Podcast, Bill lays out the Dance that goes on between the Buyer and the Seller. If you aren’t acquainted with this dance or you don’t know how to execute it properly, will be out of your control.

Also, there is a freebie that you can download by going to http://billcaskey.com/66download that goes along with this episode.  It will help you work through Bill’s initial step of this framework which is Crafting Your Ideal Sales Process.

Also mentioned in this podcast:

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_01-25-18.mp3″ title=”Who Controls The Buyer Seller Dance In Your Life?” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]

DOWNLOAD THE "IDEAL SALES PROCESS" FREEBIE

Episode #482: Should I Quote First or Last?

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On this episode of The Advanced Selling Podcast, Bill Caskey & Bryan Neale answer a listener question from John in Washington DC. He’s new in the SAaS space and has figured out where his problem is but not yet what to do about it. The issue is, “Should he be first or last to propose?”

As you might guess, Bill & Bryan take the question and bend it all sorts of ways to come up with some good suggestions for John. This is really less about the SAas space, and more about how to handle the ever-occurring stall of “not now.”

Contact us at [email protected]. Send a clever question in and if we play it, we’ll send you a treat. Make sure you put your mailing address in your email.

Also mentioned in this podcast:

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/18-01-15-482_FirstorLast.mp3″ title=”Episode #481: Is Cold Calling Really Dead?” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

Are You Sure Your Message Is On Target?

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Without trying to be overly dramatic, that’s my question to you: Are you sure you’re communicating the proper message to your market?

Most aren’t.

Which is why I did this episode, where I give you several new ways to think about your target audience, and the messages that will get through.

Also, I prepared a Checklist for you. Just go to BillCaskey.com/50download to get your freebie!

Also mentioned in this podcast:

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_09.06.17.mp3″ title=”Are You Sure Your Message Is On Target?” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]
 
DOWNLOAD THE 5 TIPS TO GETTING YOUR MESSAGE RIGHT

How To Close The Sale

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I say this a lot, not a big fan of the idea of “closing” a sale. But it’s the vernacular that we’re all used to. I like the idea of “decision making” instead of closing.

Recently, on a Facebook Live event, I took questions from listeners on their issues with closing sales.

We had 7 questions that were all very well stated. Here is a chance for you to hear them.

[callout]The 2X Quick Start course in now Live! Join the course now and get your first video today![/callout]

Also mentioned in this podcast:

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_05.02.17.mp3″ title=”How To Close The Sale” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]

 

How Do Buyers Make Decisions?

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Lots of energy goes into ‘getting people to make decisions’ in the right way (for us) of course. But how much time have you spent thinking about the factors that go into a person’s decision making process? Likely not much.

In this episode, Bill lays out 5 factors that you should consider as you go about the business of changing someone’s opinion.

The 2X Quick Start course is now Live! Join the course now and get your first video today! billcaskey.com/quickstart.

Also mentioned in this podcast:

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_04.25.17.mp3″ title=”How Do Buyers Make Decisions?” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]

 

Using Inside Out Marketing

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You might have heard of this concept before. While it’s nothing new, it’s still rarely used to its full potential.

On this episode of The 2X Podcast, Bill reviews 4 assets you own that MUST be part of your personal marketing plan.

As we coach and train sales performers everywhere, we find “lead generation” still to be the most difficult area of skill. And this podcast will help you reframe the problem.

The 2X Quick Start course is now Live! Join the course now and get your first video today! billcaskey.com/quickstart.

Also mentioned in this podcast:

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_04.18.17.mp3″ title=”Using Inside Out Marketing” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]

 

Episode #446: Flop Sweat in Front of a Prospect

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In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale play a clip from Kristin Zhivago, Author of Roadmap to Revenue, who explores the idea of the buyer process map.

She also talks about one of our favorite topics which is intention, and how intention matters and how it’s often at odds with the customer’s intention.

Click here to learn more about Kristin’s book, Roadmap to Revenue.

Also mentioned in this podcast:

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A New Strategy For Lead Generation

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Everyone wants more leads, don’t they?

Well, in this episode, Bill shares with you a strategy of how you can generate more leads using thought leadership– and do so in a way that distinguishes you from the masses (of average sales people out there:).

He gives you 5 things you can do RIGHT NOW to advance your thought leadership position in your market.

Be one of the first to get notified when the 2X Quick Start course is released. Get on the waitlist today! billcaskey.com/quickstart.

Also mentioned in this podcast:

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_04.11.17.mp3″ title=”A New Strategy For Lead Generation” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]