How To Align Sales & Marketing (The Right Way)

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My guest this week is Dacia Coffey. She’s the author of a new book called “Corporate Caffeine” where she explains how to align sales and marketing so that sales professionals can get more value out of the marketing function.

This is the first of a two-part series. Today we talk about alignment and next episode we dive into tactical ways to use digital tech to improve your sales process.

For more on Dacia’s work, go to www.themarketingblender.com

Can this “One Thing” radically improve your closing percentage? Go here to find out: https://resources.billcaskey.com/the-one-thing

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

“Never Handle Objections Again”

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Why do we spend so much time on how to handle prospect objections and resistance? I think it’s a fool’s game. It’s a losing mentality. I prefer to handle any and all objections upfront, prior to them being a problem.

Show Notes:

  • How to be the guide that your prospects WANT to follow.
  • Why we are afraid to bring up objections upfront.
  • One simple-to-execute method of handling resistance before it becomes resistance.

Can this “One Thing” radically improve your closing percentage? Go here to find out: https://resources.billcaskey.com/the-one-thing

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

How To Be “In Demand” In Your Market

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The fact is that today, you want to create conditions in the market where you are in demand. This avoids the burden of you doing all of the outreach. With digital tech, there’s no reason you can’t make the phone ring.

This episode tells you how to start thinking differently about your sales process.

Show Notes:

  • Why most sellers don’t think about this concept and why you should 🙂
  • How to stop relying on the ‘traditional sales techniques that have been taught for decades
  • How to begin your journey to “in demand.”

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

What You Can Learn From a Deal I Lost

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I recently posted an article on LinkedIn outlining a training opportunity that I fell short on and lost the deal.

In this podcast, I go a little bit deeper into what really happened and four lessons that you could take from my loss so that you can benefit from my failure.

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

How Your Philosophy Can Change Your Life

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Most of the time, little attention is paid to the philosophies we hold in certain areas of our lives. But, are you aware of how your philosophies can affect your results?

In this episode, Bill gives you 5 of his philosophies that you can take with you to help you accel to the level you deserve.

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

High Performer Dilemmas – And The Fix

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Recently, Bill did a webinar for high performers specifically about the dilemmas that they face in their world.

In this executive summary episode, Bill reviews a few of those dilemmas. The fact is we are all wanting to get from point A to point B, and he gives you a 5 step process to help you do that.

To download the replay from our recent webinar, “The High Achiever’s Dilemmas,” go to https://billcaskey.com/dilemmas

 

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

Letting Go to Reach Your Potential

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Everyone talks about achieving your True Potential, but is it really something you can acquire?

In this episode, I challenge you to look at your potential in a completely different way. What do you need to let go of in order to reach it?

The answer can sometimes be uncomfortable, but in order to really harvest your potential, it is necessary.

To download the replay from our recent webinar, “The High Achiever’s Dilemmas,” go to https://billcaskey.com/dilemmas

 

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

If You Want to Double Your Income, Start Here…

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Where would you go if you wanted to double or triple your income?

Well, Michael came to me. And the great thing about being in the coaching business is that some people see me as a vehicle to help them build income and wealth.

In this episode, I’ll give you the prescription I gave him.

To save you spot on our upcoming webinar, “The High Achiever’s Dilemmas,” go to https://billcaskey.com/dilemmas

 

To download my FREE guide, “5 Reasons You Don’t Have Enough Clients”, just go to http://5reasonsclients.com!

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

Why You Have an Obligation to Share Your Story

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You have an obligation to share your story. OBLIGATION…a powerful word but think about it.

We all say we want our customers to succeed…yet we are reluctant to share our story. To share our value. To inquire as to whether we can help them get to their vision.

High performers MUST re-embrace obligation. It frees you. It creates courage. And it expands your impact.

To save you spot on our upcoming webinar, “The High Achiever’s Dilemmas,” go to https://billcaskey.com/dilemmas

 

To download my FREE guide, “5 Reasons You Don’t Have Enough Clients”, just go to http://5reasonsclients.com!

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!