How to Construct Your Personal Brand

In all of my coaching groups, Personal Branding is one of the key concepts that I emphasize as we onboard new members. Your brand matters.

In this episode, I discuss the importance of creating and building your personal brand. I also debunk some of the myths surrounding this topic.

If you’d like to schedule a High Achiever Strategy Call, go to http://billcaskey.com/strategycall to get on my calendar now!

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/07-30-21-PersonalBrand.mp3″ title=”How to Construct Your Personal Brand” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

Better Client Success Stories

On this episode, Bill discusses the importance of telling better client success stories and why you should be using them.

He uses an example of one of his clients who recently used a client success story to build a better relationship with his prospect and give them a better sense of how he can best serve them.

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/6-9-21ClientSuccess.m4a.mp3″ title=”Better Client Success Stories” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

The Iceberg Theory

On this episode, Bill takes a look through his old stack of ideas he cleverly calls “Bill’s Stack.” He revisits a very famous theory called The Iceberg Theory and how it applies to all of our lives.

The iceberg theory is the idea that people only see 10-20% of what is really going on. The rest is all going on behind the scenes.

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/Iceberg-6-2-21.m4a.mp3″ title=”The Iceberg Theory” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

Why You Should Be Part Marketer with Doug Karr

On this episode, Bill talks with long time friend, Doug Karr. Doug is a marketing expert and runs a local business called DK New Media as well as a highly successful marketing blog, Martech Zone https://martech.zone.

They discuss why every sales professional needs to be part marketer and how they can stay on top of their marketing game.

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/05-26-21-Karr.mp3″ title=”Why You Should Be Part Marketer with Doug Karr” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

What a Rap Artist Can Teach Us About Personal Branding

In this week’s episode, I interview Zuby – @Zubymusic who explains how he got his start after a career in management consulting.

He has amassed a huge Twitter and social media following and he’s done it all by himself. We can all learn lessons from how he built his brand and how we can too, in our own individual professions.

I also start the episode with one of his biggest hits and go out with his most controversial one. Learn more about Zuby at http://zubymusic.com.

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/05-19-21-Zuby.mp3″ title=”Building Your Personal Brand with Zuby” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

Unique Traits of a High Achiever – Part 3

This is part 3 of our 3 part series on the unique traits of a high achiever. On this episode Bill reveals 3 other perspectives that separate the High Achiever from the average salesperson. 

If you’re interested in being notified when our next High Achiever Mentoring Program opens, go to https://resources.billcaskey.com/high-achievers to save your spot now!

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/05-12-21-HighAchiever3.mp3″ title=”Unique Traits of a High Achiever – Part 3″ artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

Unique Traits of a High Achiever – Part 2

On part 2 of our 3 part series, Bill gives you traits 4-6 that separate the High Achiever from the average salesperson. 

If you’re interested in taking part in a LIVE COACHING session for High Achievers, go to https://resources.billcaskey.com/high-achievers to save your spot now!

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/05-05-21-Traits2.mp3″ title=”Unique Traits of a High Achiever – Part 2″ artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

5 Unique High Achiever Traits

Recently, Bill was asked by a client in the High Achiever Mentoring Program, what are some behaviors that I can quickly change to better my results.

On this week’s episode, Bill gives you 5 traits that separates the High Achiever from the average salesperson. 

If you’re interested in taking part in a LIVE COACHING session for High Achievers, go to https://resources.billcaskey.com/high-achievers to save your spot now!

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/04-28-21-HABehaviors.mp3″ title=”5 Unique High Achiever Traits” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

3 Things Your Coach MUST Do With/For You

I get this question a lot from people: “How do I find a good coach — and what strategies should a coach use to help me grow?”

In this week’s episode, I address the three must-have elements that a good coach should possess to help you get past your limiting beliefs and grow your business.

If you’re interested in taking part in a LIVE COACHING session for High Achievers, go to https://resources.billcaskey.com/high-achievers to save your spot now!

[smart_track_player url=”https://traffic.libsyn.com/secure/the2xpodcast/04-21-21-Coaching.mp3″ title=”3 Things Your Coach MUST Do With/For You” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast: