Discounting – The Death of a Business

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Discounting is dangerous. It’s very tempting for an eager salesperson to close the business by offering a discount, but even a small discount can make a huge impact on a company’s margin. But the good news is that you don’t have to discount (at all or as much).

Bill gives you 3 ideas that can help your sales team overcome this temptation and how to avoid the topic of discounting from being apart of the conversation.

If you want to chat about how I can help your team implement these and get to higher levels of sales performance, go to http://billcaskey.com/growmyteam.

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Our New Sales Aim

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Have you ever had a serious Moment of Clarity? One where you stopped and thought, I’m thinking about this situation in the completely wrong way.

Well, that’s what inspired this episode of The Bill Caskey Podcast. Bill dives deep into the question of, are we looking at sales in the right way? He argues that we are not, and we should change our aim in sales.

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How Do I Stay Detached When I Need the Business?

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On this episode of The Bill Caskey Podcast, Bill takes a recent question he receive from a client and goes deep. The question was, “I understand I need to stay detached in the sales process, but how do I do that when I need the business.”

Whether it’s quota or income we all get in a position where it feels like that, WE NEED THE BUSINESS. On this episode Bill will give you the 3 steps to creating the conditions where you can be FREE. 

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To Build a World Class Team, You Need These 5 Codes of Conduct

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When I go into a company to work with their sales team, I’m looking for their culture – is it a high performance culture – or one where mediocrity is tolerated?

On this week’s leadership episode, I’ll give you 5 of my Codes of Conduct that I help companies embrace and implement.

If you want to chat about how I can help your team implement these and get to higher levels of sales performance, go to http://billcaskey.com/growmyteam.

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How Do I Bring the Right Energy to My Business Relationships?

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What kind of energy do you give off? To your clients, to your peers, to your prospects. Are you aware of your vibe?

On this episode of The Bill Caskey Podcast, Bill divides your energy in to two parts, faux energy and authentic energy. He also gives you some ways to get rid of your faux energy and embrace the authentic. 

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What Are Your Non-Negotiables?

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What are the things that you must do? The rules you live by, your no option behaviors? Do you have any?

On this Leader Edition of The Bill Caskey Podcast, Bill gives you 5 rules you should be reinforcing with your sales team. If you implement these behaviors, then your team will grow every month.

If you want my help in assembling a coaching solution for your team, go to https://billcaskey.com/mainwp/growmyteam to schedule a call.

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Do you have a “No Competition” Strategy?

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Corporate Leaders, you spend lots of money on marketing and business development, but are you working on the REAL PROBLEM?

How to equip your sales force to position your solution as a “category of one” with their prospects? I find most sales teams are awful at this.

On this week’s leadership edition episode, I’ll give you some things to work on with your sales team to create a No Competition Strategy. 

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Your Team and Your Prospect’s Experience

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This might be the reason you’re losing deals you shouldn’t be losing. 

On this Leadership Edition of The Bill Caskey Podcast, Bill discusses the importance of both your team and your prospect’s experience during the sales process.

He also gives you some ways your team can improve this experience and close more business.

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Should You Give Unpaid Consulting?

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“Where’s the free line?” Have you ever had this thought or heard this saying? Or, have you ever wondered, how much information should I give my prospect without a paid engagement?

On this episode of The Bill Caskey Podcast, Bill discusses how to give enough away to provide value but not enough to where you won’t get paid.

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