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Michael Stelzner – Social Media Examiner Part 1

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On this episode of The Bill Caskey Podcast, Bill sits down with Michael Stelzner, marketing expert and founder of Social Media Examiner. 

Michael shares the way he looks at business and the future of marketing. They also discuss the importance of personal branding and why most people don’t focus on it.

This is part 1 of our 2 part series. If you’d like to learn more about Michael and listen to his podcast, Social Media Marketing Podcast, go to https://socialmediaexaminer.com.

 

Also mentioned in this podcast:

What Is The Prospect’s Motive?

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Do you really know your Prospect’s true motive for action? Why would they buy? Why would they buy from you?

If you’ve never taken the time to consider it, this episode is for you!

Be sure to subscribe to our YouTube channel to see the full Bill’s Basics series and for more content like this, youtube.com/c/BillCaskeyTraining

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Creating Content That Generates Action

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Are you getting leads from your online content?

Most of the time the answer is no. Why is it so hard for most people to create content that generates market action?

On this week’s episode of The 2X Podcast, Bill gets in to the details of what is standing in our way of creating consistent content and why most people fail. He also gives some way to overcome those barriers.

Also mentioned in this podcast:

Taking Action on Selling a Premium Product – Part 3

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This is part 3 of our 3-part series on “Selling a Premium Product in a Commodity Market.” In this episode, we deal with ACTION.

What ACTION will you take to command a premium product in your world? This was a Facebook Live broadcast on 03/28/17. The prior three episodes dealt with the other sections of this topic, Getting Clear, and Getting Ready.

If you sell a high-priced product, then make sure you are aware of what goes into the process to get your price.

Take the first step of becoming a better salesperson: Go to https://billcaskey.com/pro to get your assessment, “Are You An Amateur Or Are You a Pro?”

 

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