Interview an expert.

That’s right, purchase a $100 piece of equipment that you can record on the phone (or do it by SKYPE…it’s free)

• And ask them questions about the industry you’re in.
• Ask them about their vision for the future.
• Ask them what they see as trends in your business.

Then, put it on your channel.

By interviewing experts, you re-classify yourself as an expert.

-B. Caskey