Posts

The Marketing Person Dilemma: How to Hire the Right Person for Your Company

In this episode, Bill delves into the challenge of hiring the right marketing person for your company. He shares his insights on why most marketing people are not worth much to the company, and what to look for when hiring a marketing person who can actually generate results.

Bill stresses the importance of the marketing funnel and the customer journey, and how the right marketing person can help walk potential customers through the process of understanding your company’s value proposition.

Whether you’re a salesperson or a business owner, Bill offers valuable tips and strategies for making the right marketing hire for your company.

Can this “One Thing” radically improve your closing percentage? Go here to find out: https://resources.billcaskey.com/the-one-thing

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

Why You Need a Marketing Funnel

In this episode of The Bill Caskey Podcast, Bill gives you a replay from a recent LIVE that he did on Youtube, LI, and FB.

In it, he discusses the value of taking inventory of your assets so that you can better serve others. He also discusses why every salesperson needs a marketing funnel and how to create one.

If you haven’t already downloaded our FREE guide, “5 Reasons You Don’t Have Enough Clients,” you can get it now! Go to http://5reasonsclients.com

Also, be sure to join Bill live every morning at 8 AM EST for March. You can join him at these places:

Youtube: http://youtube.com/billcaskeytraining

LinkedIn: http://linkedin.com/in/billcaskey/

Facebook: http://facebook.com/billcaskeyfan

 

Can this “One Thing” radically improve your closing percentage? Go here to find out: https://resources.billcaskey.com/the-one-thing

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 

The Marketing Funnel

Does your company have a proper Marketing Funnel? Do you know what a Marketing Funnel is?

A good Marketing Funnel is one of the most important things you can use to scale your business. This funnel consists of all the things in a sequence that then results in a call. And, it all starts with a Freebie. This freebie can be many different things, a PDF download, a video, an audio.

On this episode of The 2X Podcast, Bill gives you the steps you can take to start creating your Freebie. Creating a great freebie can make your Marketing Funnel explode!

Learn more about our upcoming webinar for Sales Leaders at https://caskeytraining.com/monthlybundle/mainwp/risewebinar.

Also mentioned in this podcast:

 

Episode #406: Stir Your Sales Funnel

advancedsellinpodcastgraphicbootIs your sales funnel getting stale? Are you stuck in the rut of closed-loop prospecting?

In this episode, veteran sales trainers Bill Caskey and Bryan Neale share tips and techniques for stirring up your sales funnel to get better movement and momentum.

Are you using a ranking system to know which prospects deserve more focus and attention?

Are you activating opportunities you already have in your funnel or are you letting them sit there and stall out?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan give you five to-do’s that will keep your sales funnel active and stoked.

Also mentioned in this podcast: