Posts

Do You Have a Social Strategy That Generates Discussions?

In this episode of The Bill Caskey Podcast, Bill asks the question, do you have a social media strategy that allows you to connect with your buyers/prospects?

If you don’t, it’s time to build one.

Your prospects should look to you as the solution, and the way you create that is through what your’e producing online.

This is part 5 of our 10 part series on “How Do You Know If You Need Help?”

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Not Getting to the Right Level Inside Your Prospect Org?

Are you struggling to get to the decision maker in your prospect organization? Are you being passed down too often?

Or, do you find you never make it up to the right level? Then, you have a problem.

On this episode, Bill addresses the issue of not calling on the right level and how it might be a sign that you need help.

This is part 4 of our 10 part series on “How Do You Know If You Need Help?”

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Do You Have Constant Inner Churn?

In this episode, Bill dives deeper into the feeling of inner churn and stress.

When you go to bed at night do you think about where you are in your business?

Are you constantly thinking about how to do things better?

If so, on this episode Bill gives you some ways you can handle this feeling.

This is part 3 of our 10 part series on “How Do You Know If You Need Help?”

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Is Your Lead Gen Process Scaleable?

In this week’s episode, Bill talks about the problem that most Lead Generation Processes have, they’re not scalable.

Are you generating leads while you’re sleeping? You should be. If you’re not, it’s time to take a look at how you can create a lead generation process that does.

This is part 2 of our 10 part series on “How Do You Know If You Need Help?”

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Is Your Closing Percentage Too Low?

In this episode, Bill reviews a tip or two on how you can up your game in the closing department.

Your conversion should be much higher than 12%, which as closely as we can tell, is the national B2B average.

This is part 1 of our 10 part series on “How Do You Know If You Need Help?” series. In the coming days, I’ll share 9 other warnings that self-improvement might in the cards for you.

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Building Your Lead Parthenon (Part 4 of 4)

Mom: Don’t Put All Your Eggs In One Basket!

This is likely a piece of advice you got as a youngster. It must have its origins in our agriculture background. But the premise is as true today as when you were young.

Don’t rely on ONE avenue for generating leads! It is unscalable. In this episode of The Bill Caskey Podcast, Bill reviews a concept called The Parthenon, a Greek structure that was sturdy and built to last. Just like your marketing plan should be!

He outlines the 4-5 pillars you should put in place to help you build your business.

If you have not already watched my “Sales Pipeline Builder – Live Q&A Replay” go to my YouTube channel to watch it now https://billcaskey.com/mainwp/youtube

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Selling, Marketing and Business Philosophy with Jason Leister – Part 2

This is part 2 of my 2 part interview with Jason Leister. Jason is a business & marketing expert. You can find out more about him at incomparableexpert.org and be sure to subscribe to his newsletter!

I subscribed to Jason’s newsletter several years ago and have had several conversations with him over the years. Recently, I had the pleasure of having him on the podcast which which we divided up into a two part series.

Jason shares his expertise on selling, marketing and how to develop a strong business philosophy.

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Selling, Marketing and Business Philosophy with Jason Leister – Part 1

Occasionally someone comes along who catches your eye as a person who can provide expertise to the business world and on how to properly think about client acquisition. Jason Leister is one such character.

I subscribed to Jason’s newsletter several years ago and have had several conversations with him over the years. Recently, I had the pleasure of having him on the podcast which which we divided up into a two part series.

Jason shares his expertise on selling, marketing and how to develop a strong business philosophy.

I think you’ll enjoy Jason’s perspective on client acquisition. You can find out more about him at incomparableexpert.org and be sure to subscribe to his newsletter!

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The Marketing Funnel

Does your company have a proper Marketing Funnel? Do you know what a Marketing Funnel is?

A good Marketing Funnel is one of the most important things you can use to scale your business. This funnel consists of all the things in a sequence that then results in a call. And, it all starts with a Freebie. This freebie can be many different things, a PDF download, a video, an audio.

On this episode of The 2X Podcast, Bill gives you the steps you can take to start creating your Freebie. Creating a great freebie can make your Marketing Funnel explode!

Learn more about our upcoming webinar for Sales Leaders at https://caskeytraining.com/monthlybundle/mainwp/risewebinar.

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