Tag Archive for: messaging

Episode #423: Old School Sales Language

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advancedsellinpodcastgraphicbootBudget. Prospect. Rapport. Value-add. Pain points.

Tired of the same words that may be contributing to old school thinking in the sales process?

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale dive into how the labels and words we use in sales may be negatively impacting the outcomes we achieve.

Are you still asking your prospects about their pain points?

Do people tell you your product/service doesn’t fit into their budget?

In this episode of The Advanced Selling Podcast, Bill and Bryan give you new alternatives to the same, tired language. They will help you modernize what you say and give you strategies to avoid using words that are overused and misunderstood. Learn how to update your sales language starting right now.

Also mentioned in this podcast:

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Episode #422: Mailbag Monday from Down Under

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advancedsellinpodcastgraphicbootIt’s a two-part question Mailbag Monday at The Advanced Selling Podcast.

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale answer questions from Luke in Australia.

Are you looking for ways to help your prospect calls be more effective?

What if your prospect doesn’t talk or engage in your conversation?

Bill and Bryan will help you examine your messaging, context setting and your process. Are you bringing a “I hope they say yes in this meeting” energy to your conversations?

Learn how to focus on the right things and make your interactions more effective in this episode.

Also mentioned in this podcast:

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You Want To Hear No At The Right Time!

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“It’s OK to say no”- a feeling.  When we’re coaching people to execute the up-front portion of our selling philosophy where we tell the prospect, “It’s OK if there’s no fit here.”

We sometimes run into the lack of skill in delivering that message.  What it often seems like is a string of words that are only logical and not emotional. Instead, your mind should be thinking, “I really don’t want this prospect if they don’t have a problem, if they don’t have the money, or if they aren’t willing to invest it to fix the problem.”  When you think about it that way, it becomes more than mere words.

How To Create a Great Sales Message

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In this episode, Bill Caskey walks you through some most common (and frustrating) trends facing America’s sales people. We can talk about sales strategy and sales technique all we want. The fact is that the landscape is changing for sales people world wide, and you had best understand what you’re walking into before you walk into it.

You are also encouraged to go to samegamenewrules.com and download the eBook Same Game New Rules-for a limited price of $9.99 and receive 4 bonus videos from the author Bill Caskey.

And Brooke Green dives into “messaging.” Actually, she does it right, spending time on the “crafting of your sales message” versus just the ‘communicating’ of it. She works in a step by step process that you can use to get your message right.