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How to Construct Your Personal Brand

In all of my coaching groups, Personal Branding is one of the key concepts that I emphasize as we onboard new members. Your brand matters.

In this episode, I discuss the importance of creating and building your personal brand. I also debunk some of the myths surrounding this topic.

If you’d like to schedule a High Achiever Strategy Call, go to https://billcaskey.com/strategycall to get on my calendar now!

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What a Rap Artist Can Teach Us About Personal Branding

In this week’s episode, I interview Zuby – @Zubymusic who explains how he got his start after a career in management consulting.

He has amassed a huge Twitter and social media following and he’s done it all by himself. We can all learn lessons from how he built his brand and how we can too, in our own individual professions.

I also start the episode with one of his biggest hits and go out with his most controversial one. Learn more about Zuby at http://zubymusic.com.

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How Your Thinking Must Change

This is part 2 of Bill’s interview on The Slip Stream Marketing Podcast, slipstream-marketing.com/podcast. Bill discusses his belief that every sales person should have a thriving online presence. 

It’s so easy to get wrapped up in the day to day that we feel like marketing ourselves is a chore that we don’t have time for. Bill argues that we must change our thinking and make this a priority if we want to grow our business.

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Creating Content That Generates Action

Are you getting leads from your online content?

Most of the time the answer is no. Why is it so hard for most people to create content that generates market action?

On this week’s episode of The 2X Podcast, Bill gets in to the details of what is standing in our way of creating consistent content and why most people fail. He also gives some way to overcome those barriers.

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Episode #501: Generating Leads When Your Customer Isn’t Online

On this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale take a letter from listener Greg who’s in the Agricultural industry and is struggling to generate a funnel full of leads.

He’s tried radio and newspaper advertising but nothing seems to be working. So, Bryan and Bill give him a handful of ideas and suggestions on how he can go about changing the way he thinks about lead generation and changing the results as well.

Are you interested in having your question answered on the podcast? Email Bill and Bryan your recorded question to [email protected].

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