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Do you have a “No Competition” Strategy?

Corporate Leaders, you spend lots of money on marketing and business development, but are you working on the REAL PROBLEM?

How to equip your sales force to position your solution as a “category of one” with their prospects? I find most sales teams are awful at this.

On this week’s leadership edition episode, I’ll give you some things to work on with your sales team to create a No Competition Strategy. 

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Your Team and Your Prospect’s Experience

This might be the reason you’re losing deals you shouldn’t be losing. 

On this Leadership Edition of The Bill Caskey Podcast, Bill discusses the importance of both your team and your prospect’s experience during the sales process.

He also gives you some ways your team can improve this experience and close more business.

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Pressure Is For Wimps!

“The higher pressure you are with your clients, the more you will sell.”

This couldn’t be more wrong, yet it is so commonly taught and thought these days. Pressure to up-sell, pressure to close the deal, pressure to sell more. More more more! But, as the title states, pressure is for wimps and there is a better way.

On this episode of The Bill Caskey Podcast, Bill gives you 3 better ways to help your clients and you might just sell more because of it.

If you’d like to schedule a call with Bill to learn more about The 2X Mastermind, go to http://the2xgroup.com/apply . On that page there’s a brief survey there so we can get clear on your goals!

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Episode #530: How Soon Should I Reach Out?

You just made a new connection on LinkedIn that would be a great prospect, is it too soon to reach out?

On this episode of The Advanced Selling Podcast, Bryan Neale and Bill Caskey take on that very listener question from Jean-Pierre in the Netherlands. Too soon and you could ruin a connection, too late and you could miss an opportunity.

Bill and Bryan give some thoughts on this situation and they give some indicators they’ve noticed when it’s the right time to reach out and when it’s time to let it be.

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Are You Journey Minded?

On this episode of The 2X Podcast, Bill gives some ideas on how you can become Journey Minded in the sales process. This is how you take your prospect from here (where they are) to there (where they want to be).

In a world where prospects are demanding more and different, it’s really easy to become obscure and irrelevant as a sales professional. That’s why it’s so important to constantly be adapting to change.

One of the biggest areas people struggle in is how they see themselves in the customer journey.

If you like this episode, be sure to share your comments on Twitter with the #2Xlessons

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Selling System VS. Philosophy

On this episode of The 2X Podcast, I jump into having a selling system vs. having a sales philosophy. I discuss 5 Elements of a sales methodology and then give you a philosophic approach you can bring to that element.

Sandler, SPIN, Challenger, it doesn’t matter what selling methodology you go by, they all have their own flaws. While it’s great to have a system on how to usher your prospect through the sales process, I want to give you a substitute attitude and approach.

If you like this episode, be sure to share your comments on Twitter with the #2Xlessons

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Can Your Perspective Change Your Life?

The #1 reason people reach out to me is because they are struggling with business development, prospecting, lead generation, whatever you’d like to call it they are struggling to get new leads. The reason they are not successful is because they have a faulty perspective.

On this episode of The 2X Podcast, I’ll give you a framework for you to change your perspective on what it means to generate a lead. All of the Top Performers in the sales world have mastered this and you can too.

If you can master this you can go anywhere!

If you like this episode, be sure to share your comments on Twitter with the #2Xlessons

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How To Start the First Call

Bill had a coaching session with a client recently, who was struggling with how to start the first call. He decided to record that session and break it down on this week’s episode of The 2X Podcast.

The first call is one of the most important things to get right in the sales process. This is where you set the stage between you and the prospect.

Bill gives you several tips on how to start the conversation and how to engage your prospect.

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The Marketing Funnel

Does your company have a proper Marketing Funnel? Do you know what a Marketing Funnel is?

A good Marketing Funnel is one of the most important things you can use to scale your business. This funnel consists of all the things in a sequence that then results in a call. And, it all starts with a Freebie. This freebie can be many different things, a PDF download, a video, an audio.

On this episode of The 2X Podcast, Bill gives you the steps you can take to start creating your Freebie. Creating a great freebie can make your Marketing Funnel explode!

Learn more about our upcoming webinar for Sales Leaders at https://caskeytraining.com/monthlybundle/mainwp/risewebinar.

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