Bill Caskey
  • HOME
  • ABOUT BILL
  • PODCAST
  • BLOG
  • PRODUCTS
  • CONTACT
  • Click to open the search input field Click to open the search input field Search
  • Menu Menu
  • Link to Youtube
  • Link to LinkedIn
  • Link to Facebook
  • Link to Instagram

Tag Archive for: prospect

Do you have a “No Competition” Strategy?

October 15, 2019/in Career Advice, Communication Skills, Expert Positioning, Leadership, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast, VP of Sales/by Bill Caskey

Corporate Leaders, you spend lots of money on marketing and business development, but are you working on the REAL PROBLEM?

How to equip your sales force to position your solution as a “category of one” with their prospects? I find most sales teams are awful at this.

On this week’s leadership edition episode, I’ll give you some things to work on with your sales team to create a No Competition Strategy. 

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/10-15-19-LeadershipEdition.mp3″ title=”Do you have a No Competition Strategy?” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind
https://billcaskey.com/wp-content/uploads/2019/10/BC-Pod-10-15-19.jpg 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2019-10-15 19:31:162019-10-15 19:45:23Do you have a “No Competition” Strategy?

Your Team and Your Prospect’s Experience

October 8, 2019/in Career Advice, Communication Skills, Expert Positioning, Leadership, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast, VP of Sales/by Bill Caskey

This might be the reason you’re losing deals you shouldn’t be losing. 

On this Leadership Edition of The Bill Caskey Podcast, Bill discusses the importance of both your team and your prospect’s experience during the sales process.

He also gives you some ways your team can improve this experience and close more business.

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/Leader_Sampler-EP_1.mp3″ title=”Your Team and Your Prospect’s Experience” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind
https://billcaskey.com/wp-content/uploads/2019/10/BC-Pod-10-08-19.png 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2019-10-08 17:21:242019-10-08 17:21:24Your Team and Your Prospect’s Experience

Pressure Is For Wimps!

August 14, 2019/in Communication Skills, Expert Positioning, Mindset, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

“The higher pressure you are with your clients, the more you will sell.”

This couldn’t be more wrong, yet it is so commonly taught and thought these days. Pressure to up-sell, pressure to close the deal, pressure to sell more. More more more! But, as the title states, pressure is for wimps and there is a better way.

On this episode of The Bill Caskey Podcast, Bill gives you 3 better ways to help your clients and you might just sell more because of it.

If you’d like to schedule a call with Bill to learn more about The 2X Mastermind, go to http://the2xgroup.com/apply . On that page there’s a brief survey there so we can get clear on your goals!

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/08-14-19-Pressure.mp3″ title=”Pressure Is For Wimps!” artist=”The Bill Caskey Podcast” image=”http://billcaskey.com/wp-content/uploads/2019/02/BC-Podcast-Artwork-copy-300×300.jpg” color=”#0f344a” background=”#0f344a” social_linkedin=”true” social_email=”true” ]

Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind
https://billcaskey.com/wp-content/uploads/2019/08/BC-Pod-08-14-19.jpg 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2019-08-14 18:25:052019-08-14 18:26:16Pressure Is For Wimps!

Episode #530: How Soon Should I Reach Out?

January 21, 2019/in Communication Skills, Lead Generation, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, The Advanced Selling Podcast/by Bill Caskey

You just made a new connection on LinkedIn that would be a great prospect, is it too soon to reach out?

On this episode of The Advanced Selling Podcast, Bryan Neale and Bill Caskey take on that very listener question from Jean-Pierre in the Netherlands. Too soon and you could ruin a connection, too late and you could miss an opportunity.

Bill and Bryan give some thoughts on this situation and they give some indicators they’ve noticed when it’s the right time to reach out and when it’s time to let it be.

Also mentioned in this podcast:

  • Start Your Free CoVideo Trial Today!
  • Click here to join our LinkedIn Group
  • Check out our ALL IN Audio Program

[smart_track_player url=”http://traffic.libsyn.com/billcaskey01/19-01-14-529_ManageManager.mp3″ title=”Episode #525: Can You Summon the Courage When You Need It?” social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_email=”true”]

https://billcaskey.com/wp-content/uploads/2018/05/ASP-16x9.png 1080 1920 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2019-01-21 20:41:522019-01-21 20:42:33Episode #530: How Soon Should I Reach Out?

Are You Journey Minded?

January 10, 2019/in Mindset, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

On this episode of The 2X Podcast, Bill gives some ideas on how you can become Journey Minded in the sales process. This is how you take your prospect from here (where they are) to there (where they want to be).

In a world where prospects are demanding more and different, it’s really easy to become obscure and irrelevant as a sales professional. That’s why it’s so important to constantly be adapting to change.

One of the biggest areas people struggle in is how they see themselves in the customer journey.

If you like this episode, be sure to share your comments on Twitter with the #2Xlessons

Also mentioned in this podcast:

  • Subscribe to The 2X Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_01-10-19.mp3″ title=”Are You Journey Minded?” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]

https://billcaskey.com/wp-content/uploads/2019/01/2xP_01-10-19.jpg 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2019-01-10 15:46:462019-01-10 15:46:46Are You Journey Minded?

Selling System VS. Philosophy

December 14, 2018/in Lead Generation, Mindset, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

On this episode of The 2X Podcast, I jump into having a selling system vs. having a sales philosophy. I discuss 5 Elements of a sales methodology and then give you a philosophic approach you can bring to that element.

Sandler, SPIN, Challenger, it doesn’t matter what selling methodology you go by, they all have their own flaws. While it’s great to have a system on how to usher your prospect through the sales process, I want to give you a substitute attitude and approach.

If you like this episode, be sure to share your comments on Twitter with the #2Xlessons

Also mentioned in this podcast:

  • Subscribe to The 2X Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_12-13-18.mp3″ title=”Can Your Perspective Change Your Life?” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]

https://billcaskey.com/wp-content/uploads/2018/12/2xP-Philosopy.jpg 390 800 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2018-12-14 21:04:282018-12-14 21:04:28Selling System VS. Philosophy

Can Your Perspective Change Your Life?

December 6, 2018/in Communication Skills, Expert Positioning, Lead Generation, Mindset, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

The #1 reason people reach out to me is because they are struggling with business development, prospecting, lead generation, whatever you’d like to call it they are struggling to get new leads. The reason they are not successful is because they have a faulty perspective.

On this episode of The 2X Podcast, I’ll give you a framework for you to change your perspective on what it means to generate a lead. All of the Top Performers in the sales world have mastered this and you can too.

If you can master this you can go anywhere!

If you like this episode, be sure to share your comments on Twitter with the #2Xlessons

Also mentioned in this podcast:

  • Subscribe to The 2X Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_12-06-18-Perspective.mp3″ title=”Can Your Perspective Change Your Life?” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]

https://billcaskey.com/wp-content/uploads/2018/12/2xP_12-06-18.jpg 390 800 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2018-12-06 06:00:512018-12-05 21:22:08Can Your Perspective Change Your Life?

How To Start the First Call

October 19, 2018/in Expert Positioning, Goal Setting, New Rules, Personal Productivity, Podcasts, Prospecting-Business Development, The Bill Caskey Podcast/by Bill Caskey

Bill had a coaching session with a client recently, who was struggling with how to start the first call. He decided to record that session and break it down on this week’s episode of The 2X Podcast.

The first call is one of the most important things to get right in the sales process. This is where you set the stage between you and the prospect.

Bill gives you several tips on how to start the conversation and how to engage your prospect.

Also mentioned in this podcast:

  • Subscribe to The 2X Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_10-18-18.mp3″ title=”How To Start the First Call” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]

 

https://billcaskey.com/wp-content/uploads/2018/10/2xPodcast-10-17.jpg 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2018-10-19 15:21:212018-10-24 18:40:37How To Start the First Call

The Marketing Funnel

August 13, 2018/in Lead Generation, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

Does your company have a proper Marketing Funnel? Do you know what a Marketing Funnel is?

A good Marketing Funnel is one of the most important things you can use to scale your business. This funnel consists of all the things in a sequence that then results in a call. And, it all starts with a Freebie. This freebie can be many different things, a PDF download, a video, an audio.

On this episode of The 2X Podcast, Bill gives you the steps you can take to start creating your Freebie. Creating a great freebie can make your Marketing Funnel explode!

Learn more about our upcoming webinar for Sales Leaders at https://caskeytraining.com/monthlybundle/mainwp/risewebinar.

Also mentioned in this podcast:

  • Join our Facebook Group, Going Pro
  • Subscribe to The 2X Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

[smart_track_player url=”http://traffic.libsyn.com/the2xpodcast/2xP_08-09-18.mp3″ title=”Creating a Marketing Funnel” artist=”The 2X Podcast” image=”http://billcaskey.com/wp-content/uploads/2017/02/2XPodcast-SPP.png” color=”#a89432″ background=”#33343a” social_linkedin=”true” social_email=”true” ]

 

https://billcaskey.com/wp-content/uploads/2018/08/2xP_Ep92.jpg 390 800 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2018-08-13 14:52:342018-08-27 13:41:12The Marketing Funnel
Page 5 of 14«‹34567›»
2X Checklist

Search Search

Recent Posts

  • Stop Cold Calling Forever: How AI Can 3X Your Sales
  • Staying Relevant After 50: Sales Success in a Changing World
  • Buyer Behavior Revolution: Why Exceptional Talent Gets Average Results (Part 1)
  • The 2X Roadmap: 10 Habits of High-Performers (Part 2)
  • The 2X Roadmap: 10 Habits of High-Performers (Part 1)

Categories

  • Career Advice
  • Communication Skills
  • Expert Interview
  • Expert Positioning
  • General Tips
  • Goal Setting
  • Lead Generation
  • Leadership
  • Mindset
  • New Rules
  • News
  • Personal
  • Personal Productivity
  • Podcasts
  • Prospecting-Business Development
  • Sales Process
  • Social Media
  • The Advanced Selling Podcast
  • The Bill Caskey Podcast
  • VP of Sales

Recent Posts

  • Stop Cold Calling Forever: How AI Can 3X Your Sales
  • Staying Relevant After 50: Sales Success in a Changing World
  • Buyer Behavior Revolution: Why Exceptional Talent Gets Average Results (Part 1)
  • The 2X Roadmap: 10 Habits of High-Performers (Part 2)
  • The 2X Roadmap: 10 Habits of High-Performers (Part 1)

Follow me on Facebook

2k+ likes
Click to load facebook widget
Join our Facebook community

Connect With Me

X Logo X Logo Followon XRSS Feed Logo RSS Feed Logo Subscribeto RSS Feed
© Copyright 2025 - Bill Caskey
  • Link to Youtube
  • Link to LinkedIn
  • Link to Facebook
  • Link to Instagram
  • Privacy Policy
Scroll to top Scroll to top Scroll to top

We use cookies to make sure you are getting the best experience. If you continue using the site we assume that you agree to our terms.

OKLearn more

Cookie and Privacy Settings



How we use cookies

We may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.

Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.

Essential Website Cookies

These cookies are strictly necessary to provide you with services available through our website and to use some of its features.

Because these cookies are strictly necessary to deliver the website, refusing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.

We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.

We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.

Other external services

We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.

Google Webfont Settings:

Google Map Settings:

Google reCaptcha Settings:

Vimeo and Youtube video embeds:

Privacy Policy

You can read about our cookies and privacy settings in detail on our Privacy Policy Page.

Privacy Policy
Accept settingsHide notification only