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The Economics of Building Your Business

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What’s your budget on obtaining new business? Do you know the lifetime value of your clients? What is your Customer Acquisition Cost?

If you don’t know the answers to these questions, it might be hurting your business. On this episode of The Bill Caskey Podcast, I’ll give you 3 keys to conquering the economics of building your business and how you can get clear on these topics.

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

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The Elephant In Your Business

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“The elephant in the room.” I’m sure you’ve heard that saying before. It basically means the thing that we know to be true, but we don’t want to admit.

On this episode of The Bill Caskey Podcast, I address what the elephant in your business might look like. I also give you 3 things that apply to every sales professional and sales leader and how you can identify it in your business.

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

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Creating Your Joe Rogan Moment

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Joe Rogan, host of the podcast The Joe Rogan Experience, recently signed an agreement with Spotify worth over 100M. But, you may ask, “why does that matter to me?”

On this episode, I’ll tell you why it’s so important to create content and build your personal brand. If you do, you might just create your own “Joe Rogan Moment.”

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

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Creating a Powerful Sales Process

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What makes up a powerful sales process? On this episode of The Bill Caskey Podcast, I play a clip from a recent interview I had the opportunity to be apart of.  I was featured on Will Barron’s, The Salesman Podcast. 

Will asked me the question, what makes up a good sales process versus a bad one. I’ll give you some ways to improve your sales process no matter what industry you’re in.

If you’re a sales leader or a CEO interested in joining a group of high performing peers, go to http://worldclasssalesleader.com to learn more!

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Creating the Ideal Sales Process

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On this episode, I’ll share with you what I believe is the ideal process. One that puts you in control, and not needy or begging for the deal.

This is a big dream, but if you dream just as big, this will radically change your business.

By the way, if you’re a sales leader or a CEO and oversee a sales team that’s not quite performing up to par, go to billcaskey.com/wth to download my free checklist on how to get them back in shape!

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Is Your Obsession With Your Numbers Really Helping You?

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In this week’s episode I deal with what seems to be an obsession with our numbers in corporate America. I’m wondering how healthy it is or if it’s really helpful for you.

I’m also wondering if there’s another way to look at our achievements, from another perspective, that would make it even easier for us to accomplish our goals.

Actually, I think there is. I give you four things to think about in this episode.

By the way, if you’re a sales leader or manager looking to grow you skills and your business, join me this Friday, May 1 at 12PM EST for a LIVE STREAM. I’ll be discussing 7 important Leadership Strategies that will launch you into World Class status. Click here to save your spot now!

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Fast-Track Your Business with Laura Patterson

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On this episode of The Bill Caskey Podcast, Bill has the chance to interview Laura Patterson, author and President of VisionEdge Marketing.

They discuss some concepts from Laura’s new book, Fast-Track Your Business, and how you can start implementing these concepts in your business.

To learn more about Laura and her new book, go to https://amzn.to/3cHvlkZ.

By the way, if you’re a sales leader or a CEO and oversee a sales team that’s not quite performing up to par, go to billcaskey.com/wth to download my free checklist on how to get them back in shape!

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How Do I Get Out Of This?

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Continuing our weekly series on the business disruption caused by Corona. On this episode, I’ll give you the advice that I’ve been giving my coaching clients, how to mentally get out of this.
We need to start preparing ourselves now for when we re-launch our business and how we can get back into growth mode. I’ll give you some ways to think about you plan.

By the way, if you’re a sales leader or a CEO and oversee a sales team that’s not quite performing up to par, go to billcaskey.com/wth to download my free checklist on how to get them back in shape!

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The Future of the Sales Role | Interview with Anthony Iannarino

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This is part 2 of my interview with Anthony Iannarino. On this episode, Anthony discusses the power of writing and what the future holds for the profession of selling.

If you haven’t heard part 1 of our interview, go to https://billcaskey.com/anthony-iannarino-part-1/ to listen now.

Learn more about Anthony and subscribe to his blog at https://thesalesblog.com.

By the way, if you’re a sales leader or a CEO and oversee a sales team that’s not quite performing up to par, go to billcaskey.com/wth to download my free checklist on how to get them back in shape!

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