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What Will You Do When You Encounter Resistance?

On this episode of The 2X Podcast, Bill gives you some simple ways to battle any resistance you encounter in the sales process.

You battle resistance by:

a) knowing what it is

b) strategizing on how to minimize it upfront, and c) creating a process that does that.

Know where your customer is on the journey. If you don’t where they are, they might resist than for no other reason than they don’t know “how to buy.”

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How Often Do We Buy into False Assumptions?

It’s ridiculous how many assumptions we buy into throughout our life.

Assumptions are healthy. They allow us to navigate the world while not thinking about each and every decision. HOWEVER, the curse of that is that we assume things to be true that just aren’t. On this episode of The 2X Podcast, Bill gives you some deeper things to think about when it comes to our judgment and beliefs. You’ll begin to realize where you buy into old thinking.

He’ll also detail a handful of these assumptions that you must alter if you are to 2X your income this year.

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4 Ways Podcasting Can Help Your Business

Not a week goes by that Bill doesn’t have someone asking him about podcasting. So, on this week’s 2X Podcast, he decided to devote an episode to sharing his top 4 reasons you should have a podcast – and a couple of reasons you shouldn’t.

He gets into some beliefs that you will need to change about yourself – and the value you can expect when you create one. Plus he shares some ideas on the format you should consider as well as some gear tips.

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These 5 Things Bewilder Bill. Do They Bewilder You?

Things bewilder Bill (quite frequently, actually) and in this week’s episode of The 2X Podcast he reviews a few of these hot spots.

As he works with companies who bring him in to develop their teams, he sees things. And, some of these things that seem stunningly obvious to an outsider, are blind to the leadership teams. In this episode, Bill shares a few of these.

Also, there is a freebie that he created for you: www.billcaskey.com/74download.

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DOWNLOAD "THINGS THAT BEWILDER ME" FREEBIE

Episode #490: Internal Corporate Drama on the Sales Team

On this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale dive into the CoVideo Mailbag to take a voice message from Kansas City. KC from KC’s question revolves around the issue of how to handle territories that don’t always lend themselves to clean delineation.

The guys have several ideas for how to avoid sales drama between salespeople, but they also give you some thoughts on how you can deal with territory alignment issues.

If you have a sales question you want answered on the podcast, email us a voice memo to [email protected]

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Episode #489: Don’t Be a Victim

If you are in professional sales, it is doubtful that you consider yourself a victim, however, often we slip into a mode of victim thinking and we aren’t aware of it.

In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale provide some thoughts on how to avoid the victim mentality.

When we have a victim mentality, we limit our ability to be creative and to be successful. Bill and Bryan give you some indicators that you might have slipped into that mode and what to do about it if you have.

If you have a sales question you want answered on the podcast, email us a voice memo to [email protected].

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Episode #488: Know When To Fold Em’

In this week’s episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale take a question from listener David who asks about when to give up on a prospect.

As usual, Bill and Bryan go into what to do when you’re in that position but more importantly, they discuss ways to prevent yourself from getting into this position in the first place.

If you have a sales question you want answered on the podcast, email us a voice memo to [email protected].

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Episode #487: Research That Will Improve Your Results – Mike Schultz


On this episode of the Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale play host to Mike Schultz of RAIN Group.

RAIN Group just released a Sales Research Study that polled a thousand different sellers and buyers to determine what the optimum behavior salespeople need to adopt for successful outcomes.

If you’re interested in data-driven selling then Mike has statistics that might just blow your mind. Grab a pencil and paper and take copious notes on this podcast episode!

Find out more about Mike and RAIN Group at https://www.rainsalestraining.com.

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Episode #486: 7 Lessons on Personal Story

In this episode of The Advanced Selling Podcast, Bill and Bryan discuss a client that they work with when it comes to building their personal story.

The fact is that personal story building is not easy and even though we have devoted several episodes to it over the past few years, we think it’s still important that we keep this in front of you.

The guys pick out seven observations that they made with their client and what you can learn about it.

Here are some other episodes on Your Personal Story:

#371: Master Your Messaging

#339: Better Stories = Better Selling with Bo Eason

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