I received a great question from a client last week regarding being the guide and how explicit we should be with our potential clients about that guidance. As you know, on this podcast I talk a lot about changing the mindset that we operate within. *Being the guide* is one of those mindsets. In this […]
My guest this week is Dacia Coffey. She’s the author of a new book called “Corporate Caffeine” where she explains how to align sales and marketing so that sales professionals can get more value out of the marketing function. This is part 2 of a two-part series. Today we discuss some tactical ways you can […]
My guest this week is Dacia Coffey. She’s the author of a new book called “Corporate Caffeine” where she explains how to align sales and marketing so that sales professionals can get more value out of the marketing function. This is the first of a two-part series. Today we talk about alignment and next episode […]
Why do we spend so much time on how to handle prospect objections and resistance? I think it’s a fool’s game. It’s a losing mentality. I prefer to handle any and all objections upfront, prior to them being a problem. Show Notes: How to be the guide that your prospects WANT to follow. Why we […]
The fact is that today, you want to create conditions in the market where you are in demand. This avoids the burden of you doing all of the outreach. With digital tech, there’s no reason you can’t make the phone ring. This episode tells you how to start thinking differently about your sales process. Show […]
I recently posted an article on LinkedIn outlining a training opportunity that I fell short on and lost the deal. In this podcast, I go a little bit deeper into what really happened and four lessons that you could take from my loss so that you can benefit from my failure. Also, if you’d like […]
Most of the time, little attention is paid to the philosophies we hold in certain areas of our lives. But, are you aware of how your philosophies can affect your results? In this episode, Bill gives you 5 of his philosophies that you can take with you to help you accel to the level you […]
Recently, Bill did a webinar for high performers specifically about the dilemmas that they face in their world. In this executive summary episode, Bill reviews a few of those dilemmas. The fact is we are all wanting to get from point A to point B, and he gives you a 5 step process to help […]
Everyone talks about achieving your True Potential, but is it really something you can acquire? In this episode, I challenge you to look at your potential in a completely different way. What do you need to let go of in order to reach it? The answer can sometimes be uncomfortable, but in order to really […]