Without trying to be overly dramatic, that’s my question to you: Are you sure you’re communicating the proper message to your market? Most aren’t. Which is why I did this episode, where I give you several new ways to think about your target audience, and the messages that will get through. Also, I prepared a […]
In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale address the ever important and common issue of what to do when a deal stalls. But instead of telling you what to do, they have some suggestions of things you can do to avoid the problem in the first […]
If I had a dollar for everytime that topic came up – Strategy or Tactic -I’d be a rich man. In this episode of the 2X Podcast, Bill emphasizes the power of a good sales tactic, regardless of your strategy. He also suggests that people look down at tactics, preferring to sound high-minded by babbling […]
In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale continue the August Branding Makeover episodes. By the way, if you don’t have the Personal Brand Makeover Checklist yet, go to advancedsellingpodcast.com/makeover to download it. Sherri is a Business English Trainer in Berlin Germany who is making the transition […]
We so love to get to the features and benefits of what we sell, that we RARELY take the time to find out what’s really going on in the prospect’s life. But, how can you match your solution to their problem – if you don’t know their problem in the first place? Ready for the […]
In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale continue the August Branding Makeover episodes. By the way, if you don’t have the Personal Brand Makeover Checklist yet, go to advancedsellingpodcast.com/makeover to download it. Sasha is a Dental Practice Marketing Consultant who is looking for more speaking engagements […]
In this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale on on the second August Branding Makeover episodes. By the way, if you don’t have the Personal Brand Makeover Checklist yet, go to advancedsellingpodcast.com/makeover to download it. Michael is an upcoming college graduate who has ambitions of being a business owner. The […]
The process of creating and documenting ideas is elusive, isn’t it? Do I keep it in a journal? Do I keep it on my phone? Do I write a quick article about it to keep it fresh? And what about the BIG IDEAS? How do you “work them out”? Do you even get them? In […]
In this episode of The Advanced Selling Podcast, Bill and Bryan answer a CoVideo Mailbag question about the difference between being tenacious and being persistent. We always seem to laud the sales person who doesn’t take no for an answer, and in so doing, can be annoying. Nobody wants to be that person, however some […]