Interview With Steve Walker

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Continuing with our May guest interview series, on this week’s 2X Podcast episode I had the chance to interview good friend of mine, Steve Walker. He’s the President of Walker Information and an icon in ‘customer experience’ research.

Steve shares the importance of your customer’s experience with your company and gives you insight and some tips on how you can begin to improve it.

Steve also has his own podcast you should try out, The CX Leader Podcast, available on iTunes. 

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What Will You Do When You Encounter Resistance?

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On this episode of The 2X Podcast, Bill gives you some simple ways to battle any resistance you encounter in the sales process.

You battle resistance by:

a) knowing what it is

b) strategizing on how to minimize it upfront, and c) creating a process that does that.

Know where your customer is on the journey. If you don’t where they are, they might resist than for no other reason than they don’t know “how to buy.”

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Interview With Kendra Lee

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This is part 1 of our May interview series where I feature sales and achievement experts.

On this week’s episode of The 2X Podcast, I speak with Kendra Lee (www.klagroup.com). She is a renowned expert in helping sales teams formulate lead generation campaigns.

Her book, The Sales Magnet, is epic and one you should have on your desk at all times. Enjoy Kendra…

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Where Are You Taking Them? (Part 4)

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This is part 4 of 4 in Bill’s coaching path series.

The question Bill asks on this week’s episode is, “Where Are You Taking Your Prospect?”

Do you know? Have you sketched it out?

Bill walks through a 3-part exercise that will help you get a bit clearer on the methodology of this.

You can also download a freebie printable at billcaskey.com/79download.

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DOWNLOAD THE "WHERE ARE YOU TAKING ME?" FREEBIE

Do You Have Any Trust In Your Ideas? (Part 3)

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This is part 3 of our series on Bill’s coaching path.

Today on The 2X Podcast, Bill shares a personal story of a struggle he has – trusting ideas. He shares what the origin of this is for him and he shares a commitment he’s willing to make in order to help you.

He wants you to send him your idea, no matter how wild it is to: [email protected].

This offer good through June 30, 2018. He will read it and react to it quickly. Put the word: “IDEA” in the subject line to make sure it gets through quickly.

This is all part of you trusting your ideas. Get your next idea to him right away!

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When the Game Changes and You Aren’t Ready (Part 2)

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This is part 2 of our 4 part series on Bill’s coaching journey.

On this episode of The 2X Podcast, Bill shares two different coaching calls that he had with clients. The first call was from a high performer who dropped suddenly into an emotional funk and was not sure how to extract herself from it.

And the other call, was from a long time client of Bill’s, who’s company totally changed the game of how commission was paid – and he’s now in a bad mental state.

Bill gives you the advice he gave for both callers.

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Want To Come With Me On A Soulful Journey? (Part 1)

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Bill begins this 4-part series by sharing some things he’s working himself with a personal coach. He gets honest about some of his current struggles and addresses concerns he hears from his clients.

There are some important questions he asks you near the end of the episode that you can use to begin this journey.

Part 2 next week, will be on your personal value to the world. Leave a comment here on what you learned from the episode, or send him a voicemail by emailing a recording of your question to [email protected].

Also mentioned in this podcast:

4 Ways Podcasting Can Help Your Business

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Not a week goes by that Bill doesn’t have someone asking him about podcasting. So, on this week’s 2X Podcast, he decided to devote an episode to sharing his top 4 reasons you should have a podcast – and a couple of reasons you shouldn’t.

He gets into some beliefs that you will need to change about yourself – and the value you can expect when you create one. Plus he shares some ideas on the format you should consider as well as some gear tips.

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These 5 Things Bewilder Bill. Do They Bewilder You?

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Things bewilder Bill (quite frequently, actually) and in this week’s episode of The 2X Podcast he reviews a few of these hot spots.

As he works with companies who bring him in to develop their teams, he sees things. And, some of these things that seem stunningly obvious to an outsider, are blind to the leadership teams. In this episode, Bill shares a few of these.

Also, there is a freebie that he created for you: www.billcaskey.com/74download.

Also mentioned in this podcast:


DOWNLOAD "THINGS THAT BEWILDER ME" FREEBIE