Back to the Basics

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On this episode I get back to the basics. These are the basic sales skills that are essential for all salespeople to master in order to achieve their goals and properly serve their customers.

This is a perfect time to brush up on your basics as we start to transition out of this disruption.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

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Where Are You Taking Your Customer?

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On this episode of the Bill Caskey Podcast, I discuss the idea of proper positioning. How do you position yourself in front of your ideal client or prospect and make them think, “I can’t live without this solution.”

If your closing percentage is not where it should be, chances are your prospect has no idea where you are taking them. And, that can all be solved by proper positioning.

To hear my interview with Jason Leister, marketing and business expert, go to https://caskeytraining.com/monthlybundle/mainwp/jason-leister-part-1/.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

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The Awakening

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Who do you need to become to accomplish your goals?

If something is not working the way you want it to, you have to make a change. The problem is, we can’t change the world, but what we can change is ourselves.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

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Becoming a Contrarian in Your Sales Process

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What if your customer or prospect actually sold you and begged to do business with you?

It is possible and I’ll give you some counterintuitive methods you can use to radically change your approach.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

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How Do We Get Our Customers to Change?

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As a salesperson, you are a change agent. But, how do you do you work with a prospect who refuses to change?

On this episode of The Bill Caskey Podcast, I’ll give you 4 principles that you can use to help your customer perceive the value is adopting the change you’re offering.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

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The Economics of Building Your Business

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What’s your budget on obtaining new business? Do you know the lifetime value of your clients? What is your Customer Acquisition Cost?

If you don’t know the answers to these questions, it might be hurting your business. On this episode of The Bill Caskey Podcast, I’ll give you 3 keys to conquering the economics of building your business and how you can get clear on these topics.

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

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The Elephant In Your Business

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“The elephant in the room.” I’m sure you’ve heard that saying before. It basically means the thing that we know to be true, but we don’t want to admit.

On this episode of The Bill Caskey Podcast, I address what the elephant in your business might look like. I also give you 3 things that apply to every sales professional and sales leader and how you can identify it in your business.

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

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Creating Your Joe Rogan Moment

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Joe Rogan, host of the podcast The Joe Rogan Experience, recently signed an agreement with Spotify worth over 100M. But, you may ask, “why does that matter to me?”

On this episode, I’ll tell you why it’s so important to create content and build your personal brand. If you do, you might just create your own “Joe Rogan Moment.”

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

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Creating a Powerful Sales Process

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What makes up a powerful sales process? On this episode of The Bill Caskey Podcast, I play a clip from a recent interview I had the opportunity to be apart of.  I was featured on Will Barron’s, The Salesman Podcast. 

Will asked me the question, what makes up a good sales process versus a bad one. I’ll give you some ways to improve your sales process no matter what industry you’re in.

If you’re a sales leader or a CEO interested in joining a group of high performing peers, go to http://worldclasssalesleader.com to learn more!

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