Becoming a Contrarian in Your Sales Process

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What if your customer or prospect actually sold you and begged to do business with you?

It is possible and I’ll give you some counterintuitive methods you can use to radically change your approach.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

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How Do We Get Our Customers to Change?

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As a salesperson, you are a change agent. But, how do you do you work with a prospect who refuses to change?

On this episode of The Bill Caskey Podcast, I’ll give you 4 principles that you can use to help your customer perceive the value is adopting the change you’re offering.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

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The Economics of Building Your Business

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What’s your budget on obtaining new business? Do you know the lifetime value of your clients? What is your Customer Acquisition Cost?

If you don’t know the answers to these questions, it might be hurting your business. On this episode of The Bill Caskey Podcast, I’ll give you 3 keys to conquering the economics of building your business and how you can get clear on these topics.

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

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The Elephant In Your Business

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“The elephant in the room.” I’m sure you’ve heard that saying before. It basically means the thing that we know to be true, but we don’t want to admit.

On this episode of The Bill Caskey Podcast, I address what the elephant in your business might look like. I also give you 3 things that apply to every sales professional and sales leader and how you can identify it in your business.

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

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Creating Your Joe Rogan Moment

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Joe Rogan, host of the podcast The Joe Rogan Experience, recently signed an agreement with Spotify worth over 100M. But, you may ask, “why does that matter to me?”

On this episode, I’ll tell you why it’s so important to create content and build your personal brand. If you do, you might just create your own “Joe Rogan Moment.”

Through the end of June, I’m making a one-hour Coaching session available to my subscribers who want to create an Audience and Content Plan for their business. Go to https://resources.billcaskey.com/1-to-1-coaching to schedule a call now!

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Creating a Powerful Sales Process

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What makes up a powerful sales process? On this episode of The Bill Caskey Podcast, I play a clip from a recent interview I had the opportunity to be apart of.  I was featured on Will Barron’s, The Salesman Podcast. 

Will asked me the question, what makes up a good sales process versus a bad one. I’ll give you some ways to improve your sales process no matter what industry you’re in.

If you’re a sales leader or a CEO interested in joining a group of high performing peers, go to http://worldclasssalesleader.com to learn more!

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A Better Approach to Qualifying Prospects – Part 2

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This is Part 2 of our 2 Part series on Prospect Qualification.

On this week’s episode, Bill discusses the importance of qualification. We’ve always been taught that a person needs to have a problem that they want to solve, have money to solve the problem, and a commitment to spend the money, and that qualifies them.

But I think it’s more than that.

Bill gives you the remaining four elements that to properly determine whether a prospect is truly qualified.

By the way, if you’re a sales leader or a CEO and oversee a sales team that’s not quite performing up to par, go to billcaskey.com/wth to download my free checklist on how to get them back in shape!

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A Better Approach to Qualifying Prospects

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I often see that sales teams struggle with truly identifying who are good prospects and who are not. We’ve always been taught that a person needs to have a problem that they want to solve, have money to solve the problem, and a commitment to spend the money, and that qualifies them.

But I think it’s more than that.

In this podcast, which is part one of a two part series, I give you four of the eight elements that I believe are much more important than pain, money, and commitment in the sales process.

By the way, if you’re a sales leader or a CEO and oversee a sales team that’s not quite performing up to par, go to billcaskey.com/wth to download my free checklist on how to get them back in shape!

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Why You Should Be an Influencer

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On this week’s episode of The Bill Caskey Podcast, Bill makes the case that everyone should be focused on their Personal Brand. 

He gives you 5 steps you can take to start building your brand and if you already have one, how to make yourself into an influencer in your market. Whether you already have a personal brand or you’re just starting out, this episode is for you!

What the hell is going on with your sales team? Not sure? Find out by downloading my BRAND NEW leadership guide. Just go to https://billcaskey.com/wth to get your free copy now!

 

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