Do you have a “No Competition” Strategy?

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Corporate Leaders, you spend lots of money on marketing and business development, but are you working on the REAL PROBLEM?

How to equip your sales force to position your solution as a “category of one” with their prospects? I find most sales teams are awful at this.

On this week’s leadership edition episode, I’ll give you some things to work on with your sales team to create a No Competition Strategy. 

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Also mentioned in this podcast:

Interview with Mike Koenigs – Part 1

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Is it time for you to reinvent yourself? Mike Koenigs is my guest this week.

Full disclosure-Mike does some coaching with me as well. And his perspective on business and achievement is truly unique. He’s got his own style. He gets a tad political in this episode, but that’s Mike. Learn more about him at https://www.mikekoenigs.com.

This is Episode 1 with Mike. Be sure to join me next week for part 2.  Enjoy!

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Your Team and Your Prospect’s Experience

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This might be the reason you’re losing deals you shouldn’t be losing. 

On this Leadership Edition of The Bill Caskey Podcast, Bill discusses the importance of both your team and your prospect’s experience during the sales process.

He also gives you some ways your team can improve this experience and close more business.

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Also mentioned in this podcast:

Selling, Marketing and Business Philosophy with Jason Leister – Part 2

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This is part 2 of my 2 part interview with Jason Leister. Jason is a business & marketing expert. You can find out more about him at incomparableexpert.org and be sure to subscribe to his newsletter!

I subscribed to Jason’s newsletter several years ago and have had several conversations with him over the years. Recently, I had the pleasure of having him on the podcast which which we divided up into a two part series.

Jason shares his expertise on selling, marketing and how to develop a strong business philosophy.

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Selling, Marketing and Business Philosophy with Jason Leister – Part 1

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Occasionally someone comes along who catches your eye as a person who can provide expertise to the business world and on how to properly think about client acquisition. Jason Leister is one such character.

I subscribed to Jason’s newsletter several years ago and have had several conversations with him over the years. Recently, I had the pleasure of having him on the podcast which which we divided up into a two part series.

Jason shares his expertise on selling, marketing and how to develop a strong business philosophy.

I think you’ll enjoy Jason’s perspective on client acquisition. You can find out more about him at incomparableexpert.org and be sure to subscribe to his newsletter!

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Leadership Success with George Bradt

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Recently Bill received an email newsletter from a Leadership and Onboarding Expert, George Bradt. The email really spoke to him so he decided to call George and get him on the podcast.

On this episode of The Bill Caskey Podcast, Bill sits down with George Bradt and they discuss an array of topics from leadership to fulfillment in life. George had some really good thoughts on the success of a leader and sales. You won’t want to miss this one!

To learn more about George and get on his email newsletter, go to https://www.primegenesis.com.

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Episode #529: Managing Your Manager

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What should you do when your Sales Manager doesn’t do things the way you would do them? 

In this first episode of 2019, Bill Caskey and Bryan Neale address a question from the CoVideo mail bag from a listener, who brings up how his manager makes demands on him, referring to a very specific scenario.

Bill and Bryan take this question a little bit broader to the notion of how do you manage your manager, if that’s even possible?

Also mentioned in this podcast:

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The Street Savvy Sales Leader with Mark Welch

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On this episode of The 2X Podcast, Bill sits down with Mark Welch, author of The Street Savvy Sales Leader, a guide to building team that consistently win new business.

Mark has years of experience in leading sales teams, from 5 to over 70 people. He is a fully certified sales skills and business coach. He brings some very unique and interesting ideas to the podcast on how you and your team can win.

If you want to learn more about Mark and his book, go to https://www.streetsavvysalesleadership.com.

Also mentioned in this podcast:

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Are You Willing To Change Your Identity?

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Bill met with a VP of Sales recently who was working with a business coach. The VP felt pretty happy overall and even noticed some movement with him and his team, but he is considering taking a break from the coach. He told Bill, “the coach focuses a lot on issues inside the team and it always seems to get better for a while but goes back to the way it was.”

All good Coaches should be working on two areas, Issues but more importantly, Identity. Not your Identity as in your name and race, but how you see yourself and your potential. When we change our identity, that is when real growth occurs.

Also mentioned in this podcast:

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