Episode #521: Standing Out From the Crowd

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Have you every wondered how you can differentiate yourself in the sales world?

In this episode of The Advanced Selling Podcast, Bill and Bryan talk with John Lefler, the outbound Sales Manager at cardsdirect.com. John gives some ideas on how you can use greeting cards to be unique in your market.

CardsDirect is a new partner with us and they have some very unique designs and approaches to helping you stand out from the crowd as you manage your clients and seek out new prospects. You can find out more at cardsdirect.com/ASP.

Also mentioned in this podcast:

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How To Start the First Call

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Bill had a coaching session with a client recently, who was struggling with how to start the first call. He decided to record that session and break it down on this week’s episode of The 2X Podcast.

The first call is one of the most important things to get right in the sales process. This is where you set the stage between you and the prospect.

Bill gives you several tips on how to start the conversation and how to engage your prospect.

Also mentioned in this podcast:

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7 Skills Every Sales Person Must Master

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I often get asked the question, “What do I need to be good at to succeed in sales?” It’s not always the easiest question to answer but there are certain skills that separate high achievers from the low.

On this week’s 2X Podcast, I’ll give you the 7 Skills You Must Master if you want to excel in sales. I’ve compiled this list of 7 over the past 25 years of working with clients.

Author Daniel Pink has one of the most famous TED Talks of all time on Motivation. In that talk, he discusses how competency is one of the highest motivators of all. ted.com/talks/dan_pink_on_motivation

If you want to download a self-assessment that goes along with this episode, go to www.billcaskey.com/99download and get your FREE Copy!

Also mentioned in this podcast:

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Episode #518: It’s a Relief Party

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In this episode of The Advanced Selling Podcast, Bill and Bryan begin the planning process for 2019, but they start in a completely different way than you’re used to.

The first step in preparation of next year is to take inventory of the beliefs that we might have in sales that hold us back. Then the next step is to begin to release those beliefs and in their place, insert beliefs that are more conducive to higher achievement.

If you’re interested in bringing Bill or Bryan or both into your company for a year-end sales training, send us a note at [email protected] and we’ll get back with you to discuss your team!

Also mentioned in this podcast:

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What Story Are You Telling Yourself?

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In this episode of The 2X Podcast, Bill deals with a problem that we ALL have, but most likely don’t know they have. The problem is the stories that run in our mind. 

As Bill seeks to help you 2X your business, it seems odd not to talk about the deadly roadblocks on the journey, namely, our beliefs about ourselves. Bill gives you a framework of how to come to grips with what those stories are and how they could hold us back.

If you would like to have your question answered on the podcast, send Bill your voice question by recording a Voice Memo and sending it to: [email protected]. He’ll be sure to get it in the rotation!

Also mentioned in this podcast:

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5 Ideas To Implement Today

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I hate that we snub our nose at ‘tactics.’ It’s almost a way for the ‘elites’ to look down at us we because we aren’t constantly droning on and on about ‘strategy.’

I love strategy, but don’t forget there are things you can do today to grow your business that has very little to do with long-term strategy. And I give you 5 of those in this episode of The 2X Podcast.

I also share that we’ll be changing up the deliverable a bit by doing YouTube videos each week, but I will continue to deliver the audio here as a podcast. We’ll be adding to your learning by shooting videos of these episodes. Go to https://youtube.com/BillCaskeyTraining to subscribe!

Also mentioned in this podcast:

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Staying Detached in Startup Mode

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I received an email recently from a listener who was in distress. His email was very similar to a lot of emails that I receive from people who are looking for help. He’s starting a company but he’s having a hard time remaining detached from the deals he’s working on and he’s far from having an abundance mentality.

On this week’s episode of The 2X Podcast, I’ll give you some ways you can implement both Detachment and Abundance in your world, no matter what stage you’re in. Whether you’re starting a company or starting a new career, you can maintain both of these principles, and I’ll tell you how!

Send Bill a voice memo with a question to [email protected] to have him answer it in an upcoming episode.

Also mentioned in this podcast:

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Who Is Your Prospect?

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Do you truly know your prospect?

I’m not talking about their role or demographic. I mean, do you know who they are – at a deep level?

Most of the time we know who our customer is but we rarely write it down. On this week’s episode of The 2X Podcast, I’ll tell you how really knowing your customer will pay off big time and I’ll also give you a framework on how to get clear on your ideal prospect.

Send Bill a voice memo with a question to [email protected] to have him answer it in an upcoming episode.

Also mentioned in this podcast:

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Your Erroneous Beliefs

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On this episode of The 2X Podcast, Bill outlines the top 10 erroneous beliefs that could hold you back from 2X-ing your business.

There is a freebie that Bill created at https://caskeytraining.com/monthlybundle/mainwp/88download – Print it and follow along!

Have you heard of the saying, “We get in our own way?” That’s exactly what these beliefs do. Be sure to assess yourself and your own beliefs that might be in your way.

Send Bill a voice memo with a question to [email protected] to have him answer it in an upcoming episode.

Also mentioned in this podcast:

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