Episode #341: The Threat Factor

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advancedsellinpodcastgraphicbootDo your prospects see you as a threat? Veteran sales trainers Bill Caskey and Bryan Neale explore the common “Threat Factor” that frequently occurs in sales situations.

Is there a chance that you or the product/service you’re selling can be a threat to your buyer?

Will buying from you ruffle any feathers in your prospect’s organization?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan give you questions you can ask yourself to know how and if you’re being perceived as a threat… and what to do about it if you are. Bryan shares a real-life coaching conversation with one of his clients and Bill weighs in with suggestions of how to handle a situation where you could easily lose control of your message. They give you their best advice to help you avoid falling victim to the Threat Factor—and it all comes down to one word. Listen in to find out.

Also mentioned in this podcast:

#339: Better Stories = Better Selling – Bo Eason

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Bo-Eason

How do you stand out from the pack— at work, in the sales process, anywhere? Veteran sales trainers Bill Caskey and Bryan Neale talk to THE expert on high-stakes storytelling in today’s episode. Back to The Advanced Selling Podcast by popular demand, Bo Eason shares his best practices for learning to tell your personal story effectively.

  • Where do you begin?
  • What is the first step you can take to learn how to share your story?
  • Why is it so important?

In this episode of The Advanced Selling Podcast, Bill and Bryan ask Bo for advice you can use right away. If you think your story is boring, won’t be compelling or is just like everyone else’s, this episode is for you. Bo reminds us that as humans, we all crave interaction and connection. Your personal story will allow you to connect with your prospects and clients at a level you haven’t before. The minute you start telling your story is the minute you stop selling a commodity… and increase the likelihood of your success in the deal.  Sound crazy? Jump into this episode to find out more.

#337: Stop Chasing Prospects — Coach Micheal Burt

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Coach Micheal Burt

Do you think of yourself as a person of interest? Veteran sales trainers Bill Caskey and Bryan Neale interview bestselling author Coach Micheal Burt today as they explore how you can become the person everyone can’t live without.

Do you work with a coach? It may be a sales coach, a fitness coach, a team coach, even a therapist.  How does your coach find the “X” factor in you that makes you unique?

In today’s episode of The Advanced Selling Podcast, Bill and Bryan talk with Coach Burt about traits of a good coach and characteristics of people who work with coaches (like you). What do you have that other people want? Your desire, your connectivity, your connections, your product or service? Coach Burt shares his best practices for becoming the person who has prospects chasing them, instead of the other way around.

Also mentioned in this podcast:

Episode #336: Ego: Confidence or Arrogance?

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advancedsellinpodcastgraphicbootWhen you hear the word “ego,” do you cringe? Can ego be a helpful tool for salespeople? Veteran sales trainers Bill Caskey and Bryan Neale explore the blessings and curses of a powerful ego in today’s episode.

When does your ego get in the way of an interaction with a prospect? When can it help you actually do your job better?

In this episode of The Advanced Selling Podcast, Bill and Bryan will help you determine if your ego is helping or hurting you. They share their checklist of ways to know when ego is your friend and when it’s your enemy. They offer specific tactics Sales Managers can use with your teams, and they make recommendations to help you check in on your own self-awareness. You’ll also learn Bill’s secret assumption about clients that will change the way you look at your interactions from now on.

Also mentioned in this podcast:

Episode #335: Personal Branding – Ben Greenfield

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Ben Greenfield

Can salespeople really build their own personal brand while still representing their company or product? Veteran sales trainers Bill Caskey and Bryan Neale learn the power and impact of content marketing from one of the world’s best— fitness expert Ben Greenfield.

Ben offers his tips and strategies for building your personal brand using activities you’re probably doing every day. Do you like to write or draw? Create videos on your iPhone? Post to social media? Ben will teach you how he used his own favorite medium to become an international fitness expert, allowing him to build his brand without spending millions of dollars on marketing and advertising.

In today’s episode of The Advanced Selling Podcast, Bill and Bryan get a crash course from Ben on turning your content into your best marketing tool. Ben strives to make art every day— something that intrigues people and makes their life better. Learn how he does it and how you can too.

Are You UNSTOPPABLE?

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I must admit. Sometimes I just don’t feel it. I get bored. I get tired. I get overwhelmed with all the sh** that needs to get done, but never have the time to do. Yep, I get in the proverbial “rut.” You, too?

As I sink into those places, I have to catch myself and right the ship. Here are some of my favorite “go-to” strategies for getting back to “Unstoppable.”

Is it in my mind or in my motion?

That’s really the question, isn’t it? Is it just a “thinking” problem or a “mechanics” problem?

In other words, am I thinking about my life and my mission all wrong? Or, do I just not have the actions right? Read more

Income Inequality In Sales. Where Is The Justice?

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Can you imagine this happening in your sales department?

John (a struggling veteran sales person) walks into Bob’s office (sales manager) and makes this declaration:

“Bob, I don’t think the income distribution in this company is fair. I’ve been here 5 years and yet I make only 70% of what Mary makes. She has a better territory. She has more support from the company. Her customers buy more. And they buy more often. Her customers aren’t nearly as price sensitive as mine are so her profit number is higher. She doesn’t make nearly as many presentations as I do and even though her closing percentage is higher, I feel like I should be compensated on my huge number of quotes. I’ve been hearing lots in the zeitgeist about income equality and it occurred to me that we have a problem in this area.“

“So, I would like you to redistribute the income a little more fairly in our sales team. And if you can’t do it, then I’ll have to leave.” Read more

Dunking Seems Miles Away

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Well, I’m still at it. If you read this blog regularly, you might recall that I set a crazy goal right after my 59th birthday, back in February, to dunk the basketball by my 60th. I have 6 months left…

Plan-Goal

And it isn’t going well.

What I Forgot…

I guess I neglected to consider that after 40-something you begin to lose your quick-twitch muscles, which is a “must” for explosive jumping. You also lose any kind of glute power and your hamstrings begin to atrophy. All bad trends if vertical leap is the goal.

So, my miscalculation is now apparent.

So what should I do? Quit? Keep going? Change the routine? Set a more realistic goal?

Not sure…but here’s my thinking. I would love your input.

1. This goal is really cool to me. It’s measurable. It’s weird, I can tell when I reveal the goal to people and they say, “Well, there you go,” as if I’m a little child again, I know I’m on to something special. It’s just that they can’t fathom it…or appreciate it. And it’s a huge stretch. All good characteristics for a goal. Read more

Working Under Load. The Secret To Your Success.

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Charles Poliquin is a weight-lifting coach. He’s the guy your trainer looks to for advice on proper technique, cadences and exercises. He was on Tim Ferriss’s podcast (Click Here To Listen) last week and he said something I thought was fascinating. Simple, but fascinating.

IncreaseStrength-UnderLoad

He said if you really want to increase your strength, you must spend more time “under load.”

In his world, under load means to stress the muscle throughout the entire weight bearing exercise. In other words, do the reps slow, stopping at the top and bottom for a few seconds. So instead of doing 20 curls in 35 seconds, you do 20 in 2 minutes.

More time under load = more strength.

In our world, “under load” leads to strength as well. Read more