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Tag Archive for: Journey

The Marketing Person Dilemma: How to Hire the Right Person for Your Company

April 20, 2023/in Career Advice, Communication Skills, Expert Positioning, General Tips, Lead Generation, Leadership, Mindset, New Rules, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, Social Media, The Bill Caskey Podcast/by Bill Caskey

In this episode, Bill delves into the challenge of hiring the right marketing person for your company. He shares his insights on why most marketing people are not worth much to the company, and what to look for when hiring a marketing person who can actually generate results.

Bill stresses the importance of the marketing funnel and the customer journey, and how the right marketing person can help walk potential customers through the process of understanding your company’s value proposition.

Whether you’re a salesperson or a business owner, Bill offers valuable tips and strategies for making the right marketing hire for your company.

Can this “One Thing” radically improve your closing percentage? Go here to find out: https://resources.billcaskey.com/the-one-thing

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 
https://billcaskey.com/wp-content/uploads/BC-Pod-04-20-23.jpg 1080 1920 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2023-04-20 14:09:222023-04-20 14:09:22The Marketing Person Dilemma: How to Hire the Right Person for Your Company

Right Inputs = Right Outputs

February 1, 2023/in Career Advice, Communication Skills, Expert Positioning, General Tips, Lead Generation, Leadership, Mindset, New Rules, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, Social Media, The Bill Caskey Podcast/by Bill Caskey

So often, a team will bring Bill in for coaching, and they are just looking for sales skills. But, the problem is typically much deeper rooted.

It all starts with your inputs. If you get your inputs correct, your outputs will follow.

In this episode, Bill gives you 5 inputs you must get right in order to get the results you desire.

 

Can this “One Thing” radically improve your closing percentage? Go here to find out: https://resources.billcaskey.com/the-one-thing

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 
https://billcaskey.com/wp-content/uploads/BC-Pod-02-01-23.jpg 1080 1920 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2023-02-01 20:19:282023-02-01 20:19:28Right Inputs = Right Outputs

3 Simple Closing Strategies for B2B Sellers

February 1, 2023/in Career Advice, Communication Skills, Expert Positioning, General Tips, Goal Setting, Lead Generation, Mindset, New Rules, Personal, Personal Productivity, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

I think everybody in sales should watch this video…it has to do with how to 3X your business simply by working on very specific conversion strategies.

And I know it will help you, too. And that’s what I’m all about – helping sales professionals grow their skills – and their income.

To download my FREE guide, “5 Reasons You Don’t Have Enough Clients”, just go to http://5reasonsclients.com!

https://billcaskey.com/wp-content/uploads/Youtube-ClosingStrategies.jpg 1080 1920 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2023-02-01 13:56:502023-02-01 13:57:503 Simple Closing Strategies for B2B Sellers

Mastering the First Call

January 25, 2023/in Career Advice, Communication Skills, Expert Positioning, General Tips, Lead Generation, Leadership, Mindset, New Rules, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, Social Media, The Bill Caskey Podcast/by Bill Caskey

We can all agree that the first call is extremely important in the sales process.

The first call is where you set the stage to be the guide on your customer’s journey. If you fail to do that, you’re doomed from the start.

In this episode, Bill gives you a sure-fire method on how you can master the first call and never worry about blowing it again.

 

Can this “One Thing” radically improve your closing percentage? Go here to find out: https://resources.billcaskey.com/the-one-thing

Also, if you’d like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

Subscribe to The Bill Caskey Podcast to get this delivered to your phone weekly!

 
https://billcaskey.com/wp-content/uploads/BC-Pod-01-25-23.jpg 1080 1920 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2023-01-25 20:34:412023-01-25 20:34:41Mastering the First Call

Where Are You Taking Your Customer?

October 7, 2020/in Career Advice, Communication Skills, Expert Positioning, General Tips, Goal Setting, Lead Generation, Mindset, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

On this episode of the Bill Caskey Podcast, I discuss the idea of proper positioning. How do you position yourself in front of your ideal client or prospect and make them think, “I can’t live without this solution.”

If your closing percentage is not where it should be, chances are your prospect has no idea where you are taking them. And, that can all be solved by proper positioning.

To hear my interview with Jason Leister, marketing and business expert, go to https://caskeytraining.com/monthlybundle/mainwp/jason-leister-part-1/.

Also, enrollment is now open for both The 2X Group and The 2X Academy.

The 2X Group (Small Group Coaching): http://the2xgroup.com/

The 2X Academy (Online Virtual Training): http://the2xacademy.com

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Also mentioned in this podcast:

  • Subscribe to Bill’s Youtube Channel
  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

 

https://billcaskey.com/wp-content/uploads/2020/10/BC-Pod-10-07-20.jpg 675 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2020-10-07 14:06:002020-10-07 14:06:48Where Are You Taking Your Customer?

The Ultimate Success Path

May 13, 2019/in Career Advice, Communication Skills, Goal Setting, Personal, Personal Productivity, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

On this week’s episode of The Bill Caskey Podcast, I dive deep into the concept of developing a Success Path. 

I believe everyone is on a journey. We are looking to go from here (where we are now) to there (where we want to be). I’ve found when we define where we are now and where want to go, the path to get there becomes a little easier. 

On this episode, I give you a handful of ideas on how create your very own success path and get started right now!

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Also mentioned in this podcast:

  • Subscribe to The Bill Caskey Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

 

https://billcaskey.com/wp-content/uploads/2019/05/BC-Pod-05-13-19.jpg 390 800 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2019-05-13 20:10:142019-05-13 20:10:14The Ultimate Success Path

Are You Journey Minded?

January 10, 2019/in Mindset, Podcasts, Prospecting-Business Development, Sales Process, The Bill Caskey Podcast/by Bill Caskey

On this episode of The 2X Podcast, Bill gives some ideas on how you can become Journey Minded in the sales process. This is how you take your prospect from here (where they are) to there (where they want to be).

In a world where prospects are demanding more and different, it’s really easy to become obscure and irrelevant as a sales professional. That’s why it’s so important to constantly be adapting to change.

One of the biggest areas people struggle in is how they see themselves in the customer journey.

If you like this episode, be sure to share your comments on Twitter with the #2Xlessons

Also mentioned in this podcast:

  • Subscribe to The 2X Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

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https://billcaskey.com/wp-content/uploads/2019/01/2xP_01-10-19.jpg 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2019-01-10 15:46:462019-01-10 15:46:46Are You Journey Minded?

What Will You Do When You Encounter Resistance?

May 8, 2018/in Career Advice, Communication Skills, Expert Positioning, Personal Productivity, Prospecting-Business Development, The Bill Caskey Podcast/by Bill Caskey

On this episode of The 2X Podcast, Bill gives you some simple ways to battle any resistance you encounter in the sales process.

You battle resistance by:

a) knowing what it is

b) strategizing on how to minimize it upfront, and c) creating a process that does that.

Know where your customer is on the journey. If you don’t where they are, they might resist than for no other reason than they don’t know “how to buy.”

Also mentioned in this podcast:

  • Subscribe to The 2X Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

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https://billcaskey.com/wp-content/uploads/2018/05/2xP_Ep24.jpg 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2018-05-08 18:32:212018-05-08 18:32:21What Will You Do When You Encounter Resistance?

Where Are You Taking Them? (Part 4)

April 26, 2018/in Career Advice, Expert Positioning, Goal Setting, Mindset, Personal Productivity, Podcasts, The Bill Caskey Podcast/by Bill Caskey

This is part 4 of 4 in Bill’s coaching path series.

The question Bill asks on this week’s episode is, “Where Are You Taking Your Prospect?”

Do you know? Have you sketched it out?

Bill walks through a 3-part exercise that will help you get a bit clearer on the methodology of this.

You can also download a freebie printable at billcaskey.com/79download.

Also mentioned in this podcast:

  • Subscribe to The 2X Podcast on iTunes
  • Learn more about The 2X Group – Mastermind

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https://billcaskey.com/wp-content/uploads/2018/04/2xP_Ep79.jpg 585 1200 Bill Caskey https://billcaskey.com/wp-content/uploads/2018/05/BC-Logo-2018-Padding.png Bill Caskey2018-04-26 15:36:102018-04-26 15:43:30Where Are You Taking Them? (Part 4)
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