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Michael Stelzner – Social Media Examiner Part 1

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On this episode of The Bill Caskey Podcast, Bill sits down with Michael Stelzner, marketing expert and founder of Social Media Examiner. 

Michael shares the way he looks at business and the future of marketing. They also discuss the importance of personal branding and why most people don’t focus on it.

This is part 1 of our 2 part series. If you’d like to learn more about Michael and listen to his podcast, Social Media Marketing Podcast, go to https://socialmediaexaminer.com.

 

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How Your Thinking Must Change

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This is part 2 of Bill’s interview on The Slip Stream Marketing Podcast, slipstream-marketing.com/podcast. Bill discusses his belief that every sales person should have a thriving online presence. 

It’s so easy to get wrapped up in the day to day that we feel like marketing ourselves is a chore that we don’t have time for. Bill argues that we must change our thinking and make this a priority if we want to grow our business.

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When It’s Between You and Someone Else

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Ever made a presentation to a group where you had ONE CHANCE to get the deal? That’s an awful feeling, isn’t it?

In today’s episode, Bill walks you through an actual example of two vendors who were pitching the same customer but took very different approaches. Find out what happened!

By the way, register for Bill’s new Masterclass on August 8 at 12:00PM EST.

Learn more and save your seat at TheCaskeyClass.com.

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High Achiever? Here’s What To Look For

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So you’re already a high achiever! Awesome.

In my coaching practice, I love working with people like you because you have the courage to perform and take risks…to try new things.

But I also know that ‘high achievement’ comes with some risks: What is the next level? How do you make sure you stay ahead of the pack? How do you use your expertise and wisdom to achieve even more, without breaking yourself in the meantime?

In this episode, I break down several things every high achiever should be thinking about, or looking for in their own world, to make sure you STAY ON TOP.

Incidentalliy, if this fits you, I invite you to join me on August 8 (12:00PM EST) for a MasterClass where I teach people how to 2X your already-thriving business. Here is the link to register: https://billcaskey.com/mainwp/2xmasterclass

No worries…it’s my treat.

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How Do You Know If You Need Help? Q&A

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This is a followup Q&A from our 10 part series on “How Do You Know If You Need Help?”

This series was a deep dive into the triggers and warning that you might need to seek out professional development. We had a great response to the series and we had lots of questions come in.

On this episode, I’ll take 5 questions and dig in!

If you’re interested in learning how to 2X you business in the next year, join us on August 8th @ 12PM for a 2X Masterclass! Go to https://billcaskey.com/mainwp/2xmasterclass to learn more.

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Is Your Personal Brand Worthy of Your Best Work?

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You are a creative being. You can create your future anyway you want it.

You are the CEO of YOU. No one should be as interested in your future as you are.

So does your personal brand fully represent that?

You have a brand right now, but for most, it is accidental – not intentional.

Your brand – what you want to be known for – separates you from the other 7 billion people on the planet. It’s worth working on.

This is part 10 of our 10 part series on “How Do You Know If You Need Help?”

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What Do You Say When Asked, “What Do You Want?”

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You are a creative being. You can create your future anyway you want it.

So what do you want?

It’s the #1 question a coach should ask and not proceed until there is a crystal clear answer to it.

If you’ve never been asked that, or would be unclear about how to answer it, then you might need help.

This is part 9 of our 10 part series on “How Do You Know If You Need Help?”

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Do You Avoid Certain Conversations?

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Price…terms…objections….prospect interference, isn’t it so much easier to shy away from these hard discussions?

The bad news is they get left for them to come up at the end and inhibit the deal. Sound familiar?

On this episode, Bill gives you some ideas on how to make these difficult conversations a little easier to broach and how this habit of avoidance can be a trigger that you might need some help.

This is part 8 of our 10 part series on “How Do You Know If You Need Help?”

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Do Certain Circumstances Make You Anxious?

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No one admits it but we all get uncomfortable sometimes. Some kind of a testosterone thing. BUT…high achievers are quick to say, “Here’s where I get
unsure of myself.”

Non high achievers are petrified of verbalizing when they are uncomfortable.

On this episode, Bill addresses why this is and how to overcome these scenarios.

This is part 7 of our 10 part series on “How Do You Know If You Need Help?”

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