Posts

Discounting – The Death of a Business

Discounting is dangerous. It’s very tempting for an eager salesperson to close the business by offering a discount, but even a small discount can make a huge impact on a company’s margin. But the good news is that you don’t have to discount (at all or as much).

Bill gives you 3 ideas that can help your sales team overcome this temptation and how to avoid the topic of discounting from being apart of the conversation.

If you want to chat about how I can help your team implement these and get to higher levels of sales performance, go to https://billcaskey.com/growmyteam.

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To Build a World Class Team, You Need These 5 Codes of Conduct

When I go into a company to work with their sales team, I’m looking for their culture – is it a high performance cultureor one where mediocrity is tolerated?

On this week’s leadership episode, I’ll give you 5 of my Codes of Conduct that I help companies embrace and implement.

If you want to chat about how I can help your team implement these and get to higher levels of sales performance, go to https://billcaskey.com/growmyteam.

Also mentioned in this podcast:

What Are Your Non-Negotiables?

What are the things that you must do? The rules you live by, your no option behaviors? Do you have any?

On this Leader Edition of The Bill Caskey Podcast, Bill gives you 5 rules you should be reinforcing with your sales team. If you implement these behaviors, then your team will grow every month.

If you want my help in assembling a coaching solution for your team, go to https://billcaskey.com/mainwp/growmyteam to schedule a call.

Also mentioned in this podcast:

Do you have a “No Competition” Strategy?

Corporate Leaders, you spend lots of money on marketing and business development, but are you working on the REAL PROBLEM?

How to equip your sales force to position your solution as a “category of one” with their prospects? I find most sales teams are awful at this.

On this week’s leadership edition episode, I’ll give you some things to work on with your sales team to create a No Competition Strategy. 

Also mentioned in this podcast:

Are You Willing To Change Your Identity?

Bill met with a VP of Sales recently who was working with a business coach. The VP felt pretty happy overall and even noticed some movement with him and his team, but he is considering taking a break from the coach. He told Bill, “the coach focuses a lot on issues inside the team and it always seems to get better for a while but goes back to the way it was.

All good Coaches should be working on two areas, Issues but more importantly, Identity. Not your Identity as in your name and race, but how you see yourself and your potential. When we change our identity, that is when real growth occurs.

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The Rise of The Digital Seller

I had the pleasure of working with a young man a while back who was one of THE most ambitious people I’ve met. He took virtually every coaching point I gave him.

He was faced with a dilemma – should he keep doing things the old way – cold calling, traveling, selling, OR – should he switch course?

I, of course, suggested he switch. On this episode of The 2X Podcast, I’ll share his story.

Also mentioned in this podcast:

How To Approach a Team Member Who Is Acting Up

On this episode of the 2X Podcast, Bill discusses a recent coaching session he had with one of his client’s who has an issue with one of the team members he oversees. The team member “Karl” has been acting up lately and it seems to be increasing. His actions are starting to affect the whole team and it needs to be addressed before it’s too late.

Bill gives him some ways of identifying undesirable traits and some ways to approach a team member who might be displaying these traits. When you have a team member who isn’t acting appropriately, the way you approach can be extremely important and might help you avoid a serious problem.

Also mentioned in this podcast: