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You say that You Want Your Sales Results to be Different – Are You Sure You’re Ready?

April 20, 2007/in Mindset/by Bill Caskey

By Brooke Green”Fear” Installment #1

I read an article recently in Fast Co. (www.fastcompany.com) magazine about the Fear of Learning.  Marcia Conner states that while some people say that they need fear to excel, too much fear about what there is to learn can actually shut you down.   It started me thinking about how fear manifests itself in training.

Of course, when we start working with a new client there is a lot of fear:

*Fear of the unknown – What if I find out something about myself that I don’t like?
*Fear of what you aren’t very good at being revealed – What if I appear stupid in front of my peers or my boss?
*Fear of not being able to “get it” – What if everyone else catches on and I can’t?  What will they think?
*Fear of losing the familiar – What if everything I thought I knew was wrong?  What if I learn something new and people expect more from me?

Ms. Conner goes onto ask the question, “Are you afraid of revealing the terrible secret that you aren’t as brilliant as you’ve led people to believe?” 

Are you afraid of looking dumb to get smarter?  We are in a constant state of learning.  Sometimes that means being open to not knowing everything.   I had a mentor once tell me “If it doesn’t hurt, you aren’t learning.”  It’s so true.

Think about one part of your sales process that isn’t working.  Maybe it’s your income overall.  Do you find yourself looking to the outside – bad prospects, bad territory, bad product?  Try looking inside – is it really something that you’re afraid of fixing that’s holding you back?

Stay tuned for “Fear” Installment #2…

Tags: fear of learning, Sales Process, sales training
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