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Building Your Lead Parthenon (Part 4 of 4)

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Mom: Don’t Put All Your Eggs In One Basket!

This is likely a piece of advice you got as a youngster. It must have its origins in our agriculture background. But the premise is as true today as when you were young.

Don’t rely on ONE avenue for generating leads! It is unscalable. In this episode of The Bill Caskey Podcast, Bill reviews a concept called The Parthenon, a Greek structure that was sturdy and built to last. Just like your marketing plan should be!

He outlines the 4-5 pillars you should put in place to help you build your business.

If you have not already watched my “Sales Pipeline Builder – Live Q&A Replay” go to my YouTube channel to watch it now https://billcaskey.com/mainwp/youtube

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Your Mission Affects Your Lead Flow (Part 3 of 4)

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As a sales coach I’m always looking for the hidden root cause of our problems. And, one of the biggest issues sales organizations have today is Lead Flow or Lead Generation.

In this episode of The Bill Caskey Podcast, I contend that the mission you are on or that you believe you are on has more to do with lead flow than anything else.

I’ll explain how you can best arrive at your personal mission as it relates to your customer focus.

If you have not subscribed to my YouTube channel go to https://billcaskey.com/mainwp/youtube. I’ll be doing a live broadcast later this week called “The Sales Pipeline Builder – Live Q&A.”

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How To Create a Lead Freebie (Part 2 of 4)

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Almost every sales person or organization struggles with one statistic that I think is important, Closing Ratio. I also believe that the root of this issue stems from the very start of the sales process. 

So the dilemma is, how do I begin the sales process In a way that removes the pressure that a prospect might feel?

Well, on this episode of The Bill Caskey Podcast, I’ll tell you exactly how to create a Lead Freebie, which is a tool you can use to attract the right prospect.

Also, if you do this correctly, this can position you much better in the mind and heart of the prospect, and maybe even in your own mind!

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Constructing Your Message To Generate Better Leads (Part 1 of 4)

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I asked the question to my clients, “between getting enough traffic in your pipeline and converting that traffic into sales, what’s the bigger issue?” And, without question, it’s generating traffic.

This issue is Lead Generation and there’s a lot of work to do there. Too often sales professionals default back to the old method of prospecting in a new world. But, the old way is not scalable.

We’d been given a gift, the gift of digital technology. Are you taking advantage of that? If you’re like most salespeople, you’re probably not.

On this week’s Bill Caskey Podcast, I’ll give you an exact recipe you can use to start generating more and better leads right away!

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How To Be Better at (Almost) Everything with Pat Flynn

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Is it possible to get better at everything you do? My guest on the podcast, Pat Flynn, certainly thinks it is.

Pat is a self proclaimed try hard at a lot of things: Writer. Philosopher. Business and Fitness Coach. Guitarist. Black Belt. Catholic. He helps people get better at a lot of things and teaches the idea of “Skill Stacking.”

You can learn more about Pat at https://www.chroniclesofstrength.com/.

And, be sure to order his new book, How To Be Better At (Almost) Everything, available now at http://www.howtobebetterbook.com!

 

P.S. When You’re Ready, Here Are 3 Ways I Can Help…

  1.  Discover how you can “change the game” of professional selling. Get more out of your market by reading this free Ebook (w/video training). www.billcaskey.com/gamechanger
  2. Are you a sales leader who wants to hang around equally ambitious souls? Then check out my webinar called “Rise of The World Class Sales Leader.” It’s free. https://resources.billcaskey.com/risewebinar
  3. Transform your results by being part of my sales mastermind, The 2X Group. Groups forming soon, so apply now. https://www.the2xgroup.com/

 

7 Elements of the Ideal Sales Process

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In this episode Bill explains the ideal process not from your perspective, but from the customer’s perspective. This is where most get it wrong.

It’s likely you’ve had a sales process work this exact way, the problem is in scaling it and replicating it so that it happens more frequently.

On this episode, Bill gives the 7 Elements of the Ideal Sales Process and how to start creating your own.

This is an intro to our YouTube LIVE on Thursday, May 23rd @12PM EST (www.billcaskey.com/YouTube). The topic is Building Your Pipeline.

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The Ultimate Success Path

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On this week’s episode of The Bill Caskey Podcast, I dive deep into the concept of developing a Success Path. 

I believe everyone is on a journey. We are looking to go from here (where we are now) to there (where we want to be). I’ve found when we define where we are now and where want to go, the path to get there becomes a little easier. 

On this episode, I give you a handful of ideas on how create your very own success path and get started right now!

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How To Get An 80% Close Rate

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In this episode, I share 7 strategies I have found work to radically bump up your close rate. This is THE #1 metric you should be focused on.

P.S. When You’re Ready, Here Are 3 Ways I Can Help…

1. Discover how you can “change the game” of professional selling. Get more out of your market by reading this free Ebook (w/video training). www.billcaskey.com/gamechanger

2. Are you a sales leader who wants to hang around equally ambitious souls? Then check out my webinar called “Rise of The World Class Sales Leader.” It’s free. https://resources.billcaskey.com/risewebinar

3. Transform your results by being part of my sales mastermind, The 2X Group. Groups forming soon, so apply now. https://www.the2xgroup.com/

Also mentioned in this podcast:

 

Shifting Your Mind From Limited To Unlimited

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On this week’s Bill Caskey Podcast, I am on the road. But that won’t stop from getting this podcast to you!

This topic from a recent call I had with my 2X Mastermind Group and one of the members was talking about how his territory was too large for him to get to everyone and he needed help.

I gave him some advice that I think really shocked him and that was he needed to shift his mind and action from his limited physical self to an unlimited DIGITAL self. He needed to start producing content online for his clients and prospects.

Maybe it’s time for you to do the same! I’ll give you some ways to get started right away.

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